t0517uniqlo_1 — UNIQLO’S Spring/Summer 2013 collection offers a variety of colors and print designs with high-quality fabrics of Japanese standard. This year, Uniqlo presents the key product categories, which include color and prints; functional wear such as Airism; and the UT collections with new graphics and designs.

Uniqlo its first store in the Philippines this year today at SM Aura Premier in Taguig City, with three more openings scheduled until June.

May 24 is another big date for Uniqlo in the Philippines as the Japanese fashion brand opens its first provincial store in SM Pampanga. There will be two store openings in June—SM Fairview on the 14th and Glorietta on the 28. The Glorietta store opening marks Uniqlo’s first anniversary in the Philippines.

Uniqlo designs, markets and sells high-quality casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.

These openings follow the huge success of the brand’s two stores at The Block, SM City North Edsa in Quezon City and SM Mall of Asia in Pasay City.

Katsumi Kubota, managing director of Uniqlo in the Philippines, says the brand plans to open at least 50 stores in the country by 2015 with 30 to 40 of those stores to be strategically located in Metro Manila.

For the four store openings, Uniqlo will showcase its latest global brand concept “LifeWear,” which has already been launched in other countries. LifeWear, according to Uniqlo, is defined as the perception of the wearer of how great they feel when they wear Uniqlo clothing and as a result, it can better their lives.

Uniqlo’s Spring/Summer 2013 collection offers a variety of colors and print designs with the high-quality fabric of Japanese standard. This year, Uniqlo presents the key product categories, which include color and prints; functional wear, such as Airism, and the UT collections with new graphics and designs.

Previously named Unique Clothing Warehouse and later renamed Uniqlo, the brand is now Japan’s leading clothing retail chain, known for its high-quality fashionable basic and casual wear. It has around 824 stores in Japan alone and about 150 stores outside its home base.

Uniqlo entered the international market in 1991 by launching stores in the United Kingdom, and subsequently, ventures in China, Hong Kong, South Korea, the United States, France, Singapore and Russia followed.

Uniqlo is a brand of Fast Retailing Co. Ltd., a global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands. Fast Retailing is the world’s fourth-largest apparel retail company, and Uniqlo is Japan’s leading specialty retailer.