140626_RobinsonsSupermarket_PR_Photo_01 — Cups with bite-size pieces of assorted fruits for sale at the Robinsons Fresh (Dizon Farms booth)

MANILA, Philippines – Wellness is a goal for people who want to lead a healthy lifestyle, and Robinsons Supermarket is geared towards helping them develop a lifetime commitment to healthy living.

Aside from having a health and wellness section, Robinsons Supermarket is holding a series of three-day Wellness Festivals, starting at Robinsons Magnolia from June 19-22, to encourage Filipino families to eat healthy and make more educated nutritional decisions.

On its 7th year, the Wellness Festival showcases more fun and engaging booths that will enable people to try out healthier options and practices. This includes Unilever’s Dove consultation booth, and Nestle’s general wellness booth that includes fat analysis check, BMI check, and nutrition counseling, to name a few.

Believing that a family’s healthier life starts from well-aware and educated purchases, Robinsons Supermarket has also employed “Shop Smart” tag labels that color codes items based on health benefits, nutritional content, and price discounts. It further established its position in promoting health and wellness by partnering with the Department of Science and Technology’s Food and Nutrition Research Institute (DOST-FNRI), to provide up-to-date information on food and its nutrient contributions.

140626_RobinsonsSupermarket_PR_Photo_02 — Robinsons Supermarket Corporation and DOST-FNRI Executives doing the ‘I Love Wellness’ Hand Symbol

“We wanted to shift the paradigm of grocery shopping, so we decided to place all our efforts behind helping consumers get the adequate attention, support and education they need to make meaningful and long-lasting improvements to their health through smart purchases,” said Jody Gadia, Robinsons Supermarket general manager.

Families who want to know how they can start living a healthy life can visit the Wellness Festival which will also be held at Robinsons Ermita from July 18-20 and Robinsons Imus from July 25-27.

Robinsons Supermarket is not just about eating well but about living well. Visit its official website at www.robinsons-supermarket.com.ph to learn more about the Wellness campaign, or “Like” its Facebook page www.facebook.com/RobinsonsSupermarketOfficial to get the latest updates.