MANILA, Philippines – Scrappy. Creative. Curious.

These are the words that describe Scout, the only free publication designed for millennials that focuses on their interests: culture, art, music, film, events, people, and more. Like the readers the magazine was created for, Scout is always on the lookout: not only for trends, but also for authentic matters of interest, and curates their finds in print and online for their decidedly smart-is-cool audience.

The theme of the magazine’s maiden issue centers on “firsts”: from a list of first tattoos you might want to reconsider getting, a girl’s first brush with the male gaze, what to wear to your first job interview, plus a celebration of childhood firsts, Scout aims to provide an outlet for the youth’s issues and concerns, while keeping the tone fun, fresh and engaging.

The magazine will be officially launched on July 12 with a ‘90s-themed party at the Samsung Hall at SM Aura, complete with performances by Pedicab, Tarsius, Ang Bandang Shirley, Cheats, The Strangeness, DancePlayCreate, Ransom Collective, Autotelic and Kai Honasan with sets by DJs Brian Cua, Judd Figuerres and Xtina Superstar.

For news and updates on Scout, like us on Facebook.com/scoutmagph, follow us on Twitter and Instagram at @scoutmagph, and on Tumblr at scoutmagph.tumblr.com. You can also subscribe to the Scout newsletter at our official website, scoutmag.ph.