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New and Fun Experiences Closer to Filipinos as SM Partners with Global Brands

08:02 PM May 19, 2017


Over the years, SM Supermalls has partnered with many global brands and has become their home in the country to provide Filipinos with a wide variety of world-class shopping, dining, and entertainment options. Instead of hours and hours of expensive airline travel, we can easily make brand new memorable moments with our loved ones with now only a short car ride away from these global experiences.

Committed to bring newer and more engaging global experiences to the country, SM launched their “Home of Global Brands” campaign. Throughout the year, SM will be partnering with the world’s best brands to create fun and exciting promos and events exclusive to at least 30 malls nationwide.




This May, SM, the Home of Global Brands, is teaming up with LG as they launched LG’s Innovation for a Better Life exhibit at the SM Mall of Asia Atrium last May 6. Through a world-class exhibit of the LG Smart Home, Filipinos were able to have a first-hand experience of the brand’s premium products like the 65” C6 Curved OLED 4K HDR Smart TV and the new LG G6 smartphone.



The LG exhibit is only the first of the many world-class experiences awaiting Filipinos at SM Supermalls this 2017. Every month this year, one partner global brand of SM will be mounting product launches, activations, promotions, and other fun events at the mall for everyone to enjoy.

“With an average foot traffic of 3.5 million daily and year-long calendar of non-stop family fun events, we are thrilled and excited that some of the world’s best consumer brands collaborate with SM Supermalls – choosing our malls as a strong alternative medium to better reach customers– and together, continue to innovate and make the mall-going experience fun and extraordinary for all,” said SM Supermalls Senior Vice President for Marketing Jonjon San Agustin.



To know more about SM’s “Home of Global Brands” campaign and exclusive news about SM Supermalls, visit their website or follow them on Facebook, Twitter, and Instagram. Tweet your thoughts, upload and share your photos about your ultimate family fun experience with the world’s best brands at SM, the use the campaigns official hashtag #ExperienceTheWorldAtSM.

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TAGS: Home of Global Brands, LG Innovation for a better life, SM Supermalls
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