In today’s world where almost everything and anything is accessible online, it’s easy to just sit back and see everything through a screen. However, when we get up and go out into the world, it gives us an opportunity to push boundaries and to explore new ideas and frontiers — no matter what stage we are in life.
Traveloka, an online booking platform for local and international flights and hotels, recently launched their “Get Up and Live” campaign with this thought in mind: that it’s never too late to create new beginnings. Technology makes it easy to live vicariously and see the world through a screen nowadays, and with this campaign, Traveloka hopes to break this habit and is encouraging people to instead get up and start living their dream travel adventures.
The campaign video launched last February 28 tells the story of Tony, who finally goes on an adventure of his own. During his trip, Tony meets new people, goes boating and trekking, and, of course, takes Instagram-worthy photos of his fellow travelers and the beach. With the help of Traveloka, Tony enjoys a smooth, enjoyable trip from start to finish — where it is revealed that Tony is a grandfather. Traveloka hopes that with Tony’s story, people young and old will see how easy it is to use Traveloka to help make their travel dreams come true.
Since it was posted online, the Get Up and Live video has been viewed 3.5 million times on YouTube and 846,000 times on Facebook. Netizens have expressed their love for the video, saying that they were suddenly bitten by the travel bug after watching.
Traveling isn’t just about visiting new places, but is also about building new friendships and looking at the world with a new perspective. With Traveloka as a reliable travel buddy, each journey is made easier. From searching for and getting the best deals, to booking and paying for flights and accommodations, and even getting reminders for an upcoming trip, the video showcases not just the beauty and fulfillment that traveling can bring, but also how Traveloka is with every traveler, every step of the way.
Stop daydreaming. Book your next adventure with Traveloka today and get up and live!
ADVT
