Quantcast
Latest Stories

The Reinvention of Eric Cruz in adobo Main Course



MANILA, Philippines –  adobo magazine and Mind Museum present Reinvention: Adapt or Die, a workshop by Eric Cruz for this year’s adobo Main Course. Eric Cruz is a Creative Director, Designer, Director, Educator and “Trans National” who calls home wherever his foot happens to be. He recently joined Leo Burnett Malaysia as Executive Creative Director.

adobo Main Course is an annual series of talks aimed to inspire and impart knowledge to advertising, marketing, media, and design communities.

Scheduled on September 28, 8 a.m.- 5 p.m. at the Mind Museum Special Exhibition Hall, Reinvention: Adapt or Die will chronicle Leo Burnett Malaysia executive creative director Eric Cruz’s personal journey of creation and destruction throughout his career and expose participants into Cruz’s approach to creativity without borders, a workshop that combines theory and practice.

To register, visit www.adobomagazine.com/adobomaincourse and download the official registration form. For inquiries on the event, you may let us know of your concerns through this link: http://adobomagazine.wufoo.com/forms/reinvention-adapt-or-die/

About the Speaker

Eric Cruz has made a career out of reinvention. Growing up at pioneering creative hot shops and cutting edge digital agencies, the globally recognized creative talent has gone from designing websites, packaging and identity systems to creating new ways for consumer engagement.

Fusing art, design, moving images and digital narratives, he has led brands such as Nike, Google, Honda and Aiwa in pushing new frontiers in media hybrids.

At Wieden+Kennedy Tokyo, Cruz co-founded W+K Tokyo Lab, an experimental music label and creative think-tank that helped reinvent the music industry while providing brands with compelling content in the form of live events to online experiences.

Cruz’s career has taken him from Imaginary Forces LA to W+K Portland,Tokyo and London, Razorfish London and most recently to Leo Burnett Malaysia as executive creative director, where he is again ready for another round of reinvention.

adobo Main Course includes buffet meals, snack and one entrance ticket to The  Mind Museum. A 5+1 promo is offered, for every 5 registrants from the same company or organization, you get 1 seat FREE. You may also avail of the 10% early bird discount if you register and pay on or before September 17.


Follow Us


Follow us on Facebook Follow on Twitter Follow on Twitter


Recent Stories:

Complete stories on our Digital Edition newsstand for tablets, netbooks and mobile phones; 14-issue free trial. About to step out? Get breaking alerts on your mobile.phone. Text ON INQ BREAKING to 4467, for Globe, Smart and Sun subscribers in the Philippines.

Tags: adobo magazine , Eric Cruz , Lifestyle , Mind Museum



Copyright © 2014, .
To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.
Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:
c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City, Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94
Advertisement
  1. Ford Mustang turns 50 atop Empire State Building
  2. Are your favorite malls open this Holy Week break?
  3. ‘Labahita a la bacalao’
  4. This is not just a farm
  5. Gabriel Garcia Marquez, Nobel laureate, dies at 87
  6. Clams and garlic, softshell crab risotto–not your usual seafood fare for Holy Week
  7. Sarah Geronimo and Matteo Giudicelli sing ‘All of Me’–and we all swoon
  8. Why is the lifestyle set now afraid to wear jewelry–before Kim Henares?
  9. Moist, extra-tender blueberry muffins
  10. How Vitamin B can be a remedy for ‘manhid’ and neuropathy
  1. Dominique–Gretchen and Tonyboy Cojuangco’s daughter–now an endorser
  2. Why is the lifestyle set now afraid to wear jewelry–before Kim Henares?
  3. Are your favorite malls open this Holy Week break?
  4. Sarah Geronimo and Matteo Giudicelli sing ‘All of Me’–and we all swoon
  5. How Vitamin B can be a remedy for ‘manhid’ and neuropathy
  6. Marcos grandson to wed beautiful Rocha scion
  7. Ever heard of HydroBob?
  8. 90 percent of Filipino households don’t practice proper toilet hygiene, sanitation
  9. Are your favorite malls open this Holy Week?
  10. Boots Anson-Roa to wed in Eddie Baddeo
  1. Mary Jean Lastimosa is new Miss Universe Philippines
  2. Did Angara ruin Pia Wurtzbach’s chances at Bb. Pilipinas?
  3. Dominique–Gretchen and Tonyboy Cojuangco’s daughter–now an endorser
  4. Manila in shock over model Helena Belmonte’s death
  5. Vinegar test helpful vs cervical cancer
  6. From Jeannie to mom of suicide victim
  7. San Vicente beaches hidden but not for long
  8. Borgy and Georgina are back; others are off–again
  9. Sen. Angara: I thought Pia Wurtzbach gave a good answer
  10. Why is the lifestyle set now afraid to wear jewelry–before Kim Henares?

News

  • Pakistan library named ‘bin Laden,’ as memory fades
  • US teacher fired over comment on black president
  • Magnitude-7.5 earthquake shakes Mexican capital
  • Title of new Hillary Clinton book: ‘Hard Choices’
  • Filipinos, Dutch re-enact crucifixion of Christ
  • Sports

  • Nadal ousted by Ferrer in Monte Carlo quarters
  • Pacquiao shorts in Bradley fight sold for P1.7M in LA auction
  • Ryu pitches Dodgers past Giants
  • Alonso sets the pace in Chinese GP practice
  • Heat seek Three-peat but Spurs, Pacers top seeds
  • Lifestyle

  • Levine designs womenswear with help from fiancee
  • Gabriel Garcia Marquez, Nobel laureate, dies at 87
  • Ford Mustang turns 50 atop Empire State Building
  • Pro visual artists, lensmen to judge Pagcor’s photo contest
  • ‘Labahita a la bacalao’
  • Entertainment

  • Myx TV premieres Asian American ‘docu-series’
  • A nutty finale for ‘Scandal,’ TV’s craziest show
  • EXO postpones release of mini album ‘Overdose’
  • ‘X-men’ filmmaker slams ‘fabricated’ sex attack claims
  • Singer Chris Brown’s bodyguard on trial in DC
  • Business

  • US commerce secretary spells out economic facet of ‘pivot to Asia’
  • Italy sells luxury state cars on eBay
  • Asian shares mostly up in quiet trade
  • Dollar up in Asia on US jobs data, Ukraine deal
  • Barbie doll has a problem
  • Technology

  • Nasa’s moon-orbiting robot crashes down
  • Netizens pay respects to Gabriel Garcia Marquez
  • Nokia recalls 30,000 chargers for Lumia 2520 tablet
  • Facebook rolls out ‘nearby friends’ feature
  • Netizens seethe over Aquino’s ‘sacrifice’ message
  • Opinion

  • Editorial cartoon, April 17, 2014
  • A humbler Church
  • Deepest darkness
  • ‘Agnihotra’ for Earth’s health
  • It’s the Holy Week, time to think of others
  • Global Nation

  • Las Vegas ‘Pinoy Pride’ fest hails Filipino heritage
  • Marking Jesus’ journey on Good Friday
  • Filipina accomplice arrested for fake bills in Malaysia
  • DoH denies Filipino nurse no longer positive for MERS virus
  • WHO warns vs spread of MERS-Cov, urges vigilance in taking precautions
    Marketplace