MANILA, Philippines – Two “Kapamilya” stars – Karylle and  Kim Atienza— and triathlon coach Jomac— have become  the official endorsers of  Barley health  products dubbed as “most strengthening grain” by  athletes.

 

The new endorsers were officially launched by Sante International, a leading innovator of barley products, during a fun-filled event dubbed as as “Unang Salvo: Sugod Tayo” held at the SMX Convention Center in Pasay City Friday night.

 

Sante International, in a statement, said they chose Karylle, Atienza and Jomac because they “fit the products as they are known for their active and healthy lifestyles.”

 

“The health benefits of Barley has long been recognized in ancient times and considered as the most strengthening grain by athletes of the Ancient Greece and gladiators of Rome,” the statement said.

 

Sante International claimed that the “Barley based products” such as food supplements, barely juice, coffee and soap are the ‘best source of nutrients and aid to detoxify the body.”

 

It also cited the benefits that one can get from “young Barley grass,” which the company said comes from the “fertile plains” of Canterbury, New Zealand.

 

In the brochures distributed to members of the media during the event, Barley grass was said to have 30 times more Vitamin B1 and 11 times as much as calcium than there is now in cow’s milk; 6.5 times as much as carotene; nearly 5 times the iron content of spinach; close to 7 times the Vitamin C in oranges; 4 times the Vitamin B1 in whole wheat flour, and 80 micrograms of Vitamin B12 per 100 grams of dried barely plant juice.

 

“Barely grass is considered a powerful anti-oxidant and immune-stimulant. Many of the vitamins, minerals and enzymes present in Barley grass act to protect the body from free radical damage and enhance our immune systems,” said the brochures.

 

“These qualities are believed to be helpful in preventing serious invasive disease,” it added.

 

Among the benefits of Barley grass listed in the brochures are the following: It removes destructive toxins from the body, helps retrieve various gastrointestinal conditions, improves colon health, lowers bad cholesterol levels, improves blood circulation, helps minimize body odor, “alkalinizes” the body, helps relieve respiratory conditions, may be useful in lowering blood sugar, aids in digestion, and delays the aging process.

 

“Sante International hopes to have further wide distribution for the Filipino consumers to spread the blessings of good health and prosperity,” the statement added.