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How to build a culture of creativity


In my 40 years of establishing and managing advertising agencies such as Basic Advertising and Basic Foote Cone and Belding (president and chief creative officer); Publicis Basic (chair and CEO); Publicis Jimenez Basic (chair); and Publicis Manila (chair and CEO), I’ve learned and executed the secrets of success.

Posted: January 6th, 2013 in Columns,Featured Columns,Headlines,Sunday Lifestyle | Read More »

An early learning school that promotes art, music and creativity

THE KOLISKOWaldorf School Ensemble with teacher Ford Pundamiera during “Music in Me” 1 at the Music Museum. PHOTO FROM KWS FACEBOOK PAGE

Something bizarre happened the other day: All the clothespins were missing from the laundry bin, while an installation of a variety of forms from shelters, buildings, ships to robots were assembled on my son’s table. Apparently, our wooden clips have transformed!

Posted: March 26th, 2012 in Arts and Books,Featured Gallery,Headlines,Photos & Videos | Read More »