By Dexter R. Matilla
The comeback record of leading Korean pop (K-pop) boy band Beast, “Good Luck,” is sweeping the Hallyu music charts for its tuneful dynamism and video that has intrigued many for its cross-cultural references.
By Stef Cabal
If you want to spot the latest trends among Seoulites, then Garosu-gil in Sinsa-dong, Gangnam-gu, is the place to be, aptly named for its beautiful tree-lined street in the middle of the city, adorned with gingko trees. (Garosu-gil means “tree-lined street” in Korean). It has a wealth of shops, from budget-friendly street brands to expensive [...]
The export success of South Korea’s TV dramas has spawned a hard-selling world of branded entertainment that uses product placement to push everything from smartphones to lipsticks.
By Tatin Yang
Dongdaemun in Seoul is one of South Korea’s most popular shopping districts, while Gangnam draws many people who hope to get a glimpse of their favorite K-pop stars.
Korean fashion brand Basic House makes summer official with its latest collection of casual clothing, a summary of the season’s most wearable trends anchored on the brand’s simplicity and comfort.