Swatch new models celebrate French Open 2013
Swatch joins tennis fans everywhere in anticipating the excitement and high drama of center court action at the Roland Garros French Open 2013.
Swatch joins tennis fans everywhere in anticipating the excitement and high drama of center court action at the Roland Garros French Open 2013.
When it comes to product launches and inventive marketing gimmicks, two enormously creative friends top my list. Both continuously and ingeniously come up with the most innovative marketing strategies that make their brands very successful.
The latest collaboration of Swatch is with London-based fashion designer Fred Butler. The collaboration is again inspired by creativity and innovation.
Incredible Virgie Ramos of Swatch Philippines hosted an awesome bash at the chi-chi Salon de Ning, Peninsula Manila. The eye-catching rooms around the Salon were transformed into a Swatch-inspired look, showcasing the gorgeous collections of Swatch and allied brands. After all, dahlings, the Swatch Group includes Breguet, Blancpain and Omega, no less.
Swatch’s rain of dots isn’t over. Last month, Swatch queen Virgie Ramos launched the Swiss brand’s Dots, Checks and Lifestyle Darling collections with a crazy party at Greenbelt 5.
It was an explosion of dots. Swatch queen Virgie Ramos launched the Swiss brand’s newest watches with a crazy polka dot party in Greenbelt 5 last Aug. 8. Swatch’s Interactive Billboard, the only one of its kind in the world, had been transformed into a mind-blowing room of dots. Guests wore their spots with pride, [...]
Swatch has been working closely with leading international artists for more than 25 years. Together, these artists and Swatch have created “art for the wrist” by combining avant-garde artistic creativity with advanced watchmaking technology. Today, Swatch is pleased to present new work by the noted Japanese artist, Hiroyuki Matsu-ura. Born in Tokyo, Hiroyuki Matsuura worked [...]
Swiss Fashion watch and jewelry-maker Swatch presents the Full-Blooded Collection – 10 new Diaphane Chrono watches in signature Swatch plastic cases, framing straight-off-the-catwalk colored dials with rugged aluminium bezels and bracelets in fashionable colors. Three of the new models feature sparkling crystal hour markers and colors, while another two present dials with silvery skull silhouettes. [...]
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