Finding ‘home’ in the busy metropolis

From L-R: Architect Willie, Salinas, A&E Head; Ms. Jojie Guzman, Pro-Friends President; Mr. Juny Santillan, Project Manager; Mr. Gus Leonardo, COO and Business Unit IV Head; Engr. Jun Villa, AVP for PDG Vertical

MANILA, Philippines – Most Filipinos are in search for, not just a house, but a property they can call “home.” Owning a space for families and young professionals is more than just a monetary investment – it is one that hopes to last for a lifetime.

In the midst of the hustle and bustle in the metropolis, the cutting-edge Ilustrata residences will soon rise in the cushy and pleasant New Manila and Greenhills neighborhood in Quezon City.

Executive Vice President and Chief Operating Officer of the Property Company of Friends Inc. (Pro-Friends) Gus Leonardo believes that Ilustrata is a “perfect fit” for a home – providing the comforts associated with what a home should be.

“We’ll make sure that there’s a place in this development where families, most especially starting families, can interact with one another—and that’s what I mean by a perfect fit,” Leonardo said during the Ilustrata Residences’ groundbreaking ceremony on Saturday.

The six-mid-rise building will occupy a total of 1.2 hectares along Boni Serrano Avenue – accessible to some of the country’s top schools, commercial establishments and only a few minutes drive to Manila’s business districts.

What sets Ilustrata Residences apart is its square-cut units to give ample room to maximize and personalize the interiors of residents’ living spaces unlike most cramped and narrow condominium units.

“I guess one of the things that make us a cut above the rest is, literally, the cut of our units. Why? Because these were cut in squares. You can go around. A lot of condominiums offer elongated cuts,” Leonardo said.

The first two buildings, Luna and Jaena, are projected to be completed by the second and third quarter of 2015, respectively. These will house reasonably-priced studio, one-bedroom and bi-level units.

Pro-Friends has also made Ilustrata into a community boasting of high security provisions and a variety of amenities, including a lap pool, wading pool, children’s pool, function halls, multipurpose room, gym, indoor playground and a serene Zen park.

Offering ideal financing schemes, unit buyers may choose between graduated bank financing where availing a unit can start at only P7,500 a month or straight line bank financing where monthly equity payments are estimated to be at par with their monthly amortization at a prevailing interest rate.

Ilustrata Residences seeks the perfect balance between modern and traditional life for growing families, young couples and urban professionals.

Ilustrata Residences is developed by Pro-Friends, one of the fastest growing real estate firms in the country.

Pro-Friends has undertaken 15 housing projects over the last 13 years with another 11 in the works.

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