Lace trims, foam-lined cups, no-sew technology all spell comfort | Lifestyle.INQ

OCTOBER 27, 2022

FROM THE COMFORT Devotion Collection by Maidenform
FROM THE COMFORT Devotion Collection by Maidenform

For the holiday season, Maidenform unveils the Comfort Devotion with plush fabrics and delicate trims that mold to the curves of the body.


This is a collection of bras, panties and shapewear. Bras are embellished with delicate Angora lace trims and have plush cloud foam-lined cups with soft-wire casing.


The bras have a smooth wing and leotard back for the ultimate fit and feel. Shapewear pieces have soft, buttery mesh inside, with a no-sew technology that makes it luxuriously comfortable and virtually invisible under clothes. Panties are elastic free, made with soft fused fabric that molds to the body and eliminates panty lines.


The collection is for women who are after comfort.


Comfort Devotion by Maidenform is in basic colors including Black and Latte Lift. Bra styles include demi, embellished full coverage, embellished push-up and strapless. Panty styles include hipster, bikini and thong. Shapewear styles include at-waist brief, at-waist thigh slimmer, at-waist boyshort and full-coverage foam body briefer.


Comfort Devotion Collection by Maidenform is available in Rustan’s Department Stores and exclusively distributed by Rustan Marketing Corp.