Real estate has gone beyond the business of creating structures. Whereas the focus before was merely the architecture, the design, and the building itself, today’s discerning market has shifted gears and is now looking at what else the property developer can provide.
The name of the game has indeed significantly changed over the past decade to focus largely on enhanced lifestyles, customer satisfaction, and value for money homes.
Ingenuity, innovativeness and sensitivity to what the market demands and fancies would thus play a crucial role for a developer to create and cement a strong foothold in the local market and remain to be a top-of-mind choice among homebuyers.
Thus, the way a developer would strategize and set up its game plan is what would separate a company from its competitors.
Thriving successfully
It could also be assumed therefore that those who have successfully thrived in the local real estate industry over the past decades are those that have the capacity to adapt to the changing needs of the market, and to address customer expectations and demands.
And one such developer that has continued to evolve to keep up with the times is trusted property developer Empire East Land Holdings Inc.
Established in 1994 initially as a unit of Megaworld Corp., Empire East has faced both bullish and bearish markets and still successfully build a number of landmark, mixed-used developments targeted for the mid-market sector.
One of the most critical markets to serve, the mid market sector expects developers to create developments that would significantly enhance the quality of their lives and would be worthy of their hard-earned money.
This is why even to this day, Empire East, amid a sea of credible developers, continues to go beyond the norm to remain afloat, knowing all too well that it takes more than just a good design and location to entice the wise buyer.
It also continues to come up with out-of-the-box ideas and other innovations to cater to this growing market.
It is believed that developers who are able to bring to the table fresh ideas that would enable their customers to enjoy an upgraded lifestyle are the ones that would be able to attract the lion’s share of the market.
By setting the trend and being a trailblazer, a developer will not only earn the nod of homebuyers, but also the respect of the real estate industry as a whole.
This, in essence, is what Empire East has managed to accomplish in the mid ’90s to present as it continues to build, create and deliver master planned communities across the metro.
Market trailblazer
Regarded as the mid market’s own trailblazer, Empire East has introduced various innovations and has implemented substantial market changes that were able to zero in on what the mid-market segment has been looking for and would be able to afford.
It thus comes as no surprise that Empire East remains to be a top of mind choice of the intelligent and practical homebuyer, as the company has been driven by a strong passion and desire to provide decent affordable home and to create sanctuaries where families can create wonderful memories that they can carry with them even after many years have passed.
The company’s entry into the market was believed to have helped create a better world for many Filipinos as it provided everyone that much sought fair opportunity to gain access to a basic right such as housing. Empire East, after all, builds houses not only with profit as its end goal. It also sees itself as a strong enabler for inclusive progress.
And as it continues to uphold such belief, the company has meanwhile managed to cement its position and remain relevant in the continuously evolving trade of home building.
Pioneer in home development
A pioneer in many aspects of home development, from creating resort inspired communities to building transit oriented developments, there is no question to the limits of what Empire East can do in terms of raising the bar and setting new benchmarks for living for its many satisfied residents.
As a reliable developer that is preferred by many, Empire East continues to prioritize the genuine needs and preferences of its homeowners.
The attitude of the market and the lack of affordable quality housing remained to be the very inspiration that drives Empire East to sustain its endeavour in conceptualizing and creating highly liveable communities.
The innovator that is Empire East has successfully carved its own niche in the unserved middle market and gained the approval of the majority of intelligent homebuyers.
With its strong and strategic orientation toward customer value, Empire East was able to reinforce its leadership over its peers in the past two decades.
And so as the company continues to grow and sustain its reputation as the mid market sector’s very own innovator, Empire East has committed to further beef up its workforce to ensure that fresh minds and new ideas will always be implemented and followed.
Empire East remains cognizant of the need to refresh its inventory of new developments and introduce new and exciting real estate concepts to the public, especially when as the company continues to enjoy a surge in demand across all its projects in the metro.
Following such attitude and a bullishness, there is no doubt that Empire East will continue to soar high and remain as one of the country’s top real estate players that would be known for its innovative approaches, ingenuity, national consciousness, and value-for-money propositions that many prospective homebuyers would find extremely hard to resist.
ADVT.