Style and technology in new-generation Japanese denim | Lifestyle.INQ

OCTOBER 27, 2022

BOBSON Denim Tech Collection
BOBSON Denim Tech Collection
BOBSON Denim Tech Collection


BOBSON, the next-generation Japanese denim, pushes its craftsmanship further this season inspired by modern Japanese minimalist lifestyle.


The Denim Tech Collection genuinely embodies the modern Japanese lifestyle with just the right amount of simplicity, comfort and sophistication.


Mixed with the latest fabric enhancements, the collection is comprised of several innovative jeans styles.


The Mechanical Stretch wicks away sweat like synthetic fabrics while offering the breathability and comfort of cotton.


The 4-Way Stretch lets the wearer move with ease with its elastane fiber in the Lycra Stretch style.


Bobson is available in leading department stores nationwide. The Denim Tech Collection is exclusively available in all SM Department Stores nationwide.