Amazon has announced that its Alexa voice assistant app can now be used to order through Amazon Prime Now.

Last week, Amazon integrated its voice assistant, Alexa, into its Amazon app, and now the company has gone one step further by allowing subscribers to its Prime service to order from Prime Now, its two-hour delivery service. There is also a new alcohol delivery service available in select United States cities.

Customers give Alexa a command, and the voice assistant then responds with product recommendations from the Prime Now catalogue, as well as suggesting supplementary items based on the order.

Once the minimum amount threshold has been reached, and the order confirmed, the assistant then automatically finds the next available two-hour delivery window.

Prime Now is currently live in over 30 cities. JB

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