The lemony scent of verbena | Lifestyle.INQ

OCTOBER 27, 2022


Verbena flourishes in Provence, the region it loves. There, it reveals the most beautiful lemony scent that lies at the heart of a strikingly simple fragrance, as well as new textures designed to delight the senses.

For its 2017 Spring-Summer collection, L’Occitane dresses its two verbena ranges—Classic Verbena and Citrus Verbena—in a new design that embraces the boxes and enlivens the labels.

The organic verbena used by L’Occitane grows in the land of Provence. Its crystal-clear scent is an essential aroma for any perfumer skilled enough to master the difficult art of simplicity.

L’Occitane Verbena is all about verbena, nothing more, nothing less. It’s about plants patiently tended by the producer, the alchemy of distillation orchestrated by Philippe Soguel in Provençal Drôme, and the very essence of the most beautiful lemony scent.

L’Occitane is exclusively distributed by Rustan’s The Beauty Source.

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