Google’s installation for Milan Design Week measures which interiors make you feel good
AFP Relaxnews / 12:54 PM April 09, 2019
For the upcoming Salone del Mobile, Google presents the installation “A Space for Being”, which explores the impact of different aesthetic environments on our biology and well-being.
The three-room installation, displayed in Spazio Maiocchi, ventures into neuroaesthetics — which is a field of neuroscience research investigating how the brain responds to beauty. “A Space for Being” comprises three different room environments for visitors to wander around.
Designed by architect Suchi Reddy, each interior features a specific selection of furniture pieces by Scandinavian brand Muuto. Named “Essential”, “Vital” and “Transformative”, the spaces feature subtle variations of lighting, scent, music, artwork and materials — creating distinct sensory experiences.
Before entering, each visitor will be equipped with a wearable band designed by Google Hardware. The band includes sensors that measure biometric data, including the wearer’s heart activity, breathing rate, skin temperature and body motion. At the end of the installation, the results are analyzed with the help of an algorithm developed in conjunction with Johns Hopkins’s Arts + Mind.
“There are very different vibes, so to speak, amplified for differences. It’s all very subtle. Of course people are going to walk into a room and say, ‘I really like this.’ But I hope the band might show their psychology was more comfortable in a different room,” Google’s vice president and head of hardware design, Ivy Ross, said.
“A Space for Being” will mark Google’s second appearance at Milan’s Salone del Mobile, opening on April 9. Last year, the company presented its debut exhibition “Software” that displayed the tech hardware amongst everyday objects.
“A Space for Being” will be on view at Spazio Maiocchi in Milan, Italy from April 9 to 14. CE/JB