TernoCon 2024: A symphony of Filipino fashion at SM Mall of Asia

OCTOBER 27, 2022

Filipino heritage and style reigned supreme as the Museo Del Galeon in SM Mall of Asia transformed into a spectacular celebration of culture and the nation’s independence with the highly anticipated Ternocon 2024 held recently. The event brought together talented designers, stunning creations, and a community united in celebrating Filipino legacy through fashion.

TernoCon 2024
(L-R): Fashion designer Jaggy Glarino, Cultural Center of the Philippines (CCP) Vice Chair Carissa Coscolluela, fashion designer Jojie Lloren, CCP President Kaye Tinga, Bench/ lifestyle + clothing founder Ben Chan, First Lady of the Philippines Liza Marcos, SM Markets Chairman Herbert Sy, CCP Vice Chair Margie Moran, Suyen Corporation President Virgilio Lim, fashion designer Cary Santiago, and SM Supermalls’ President Steven Tan

Titled “KKK: Kasarinlan, Kultura, Kasuotan,” the fashion show commemorated the 126th year of Philippine Independence, showcasing the rich history of our culture through the iconic terno. The event was made possible with the collaboration of Bench/ lifestyle + clothing and the Cultural Center of the Philippines (CCP).

Three trailblazing fashion designers—Jojie Lloren, Cary Santiago, and Jaggy Glarino—stunned the audience with collections that paid homage to Luzon, Visayas, and Mindanao. Each collection was a personal tribute, weaving stories of our heritage into every piece.

Lloren’s “A Lullaby for my Mother” captivated the night with 12 elegant ternos, paying homage to his beloved mom and the Motherland. Santiago’s “Ikonograpiya” wowed everyone with 12 ternos, celebrating iconic Filipino symbols like the Sampaguita, the Philippine national flower, jeepney, and sorbetes (Filipino ice cream) in the vivid colors of our national flag. Meanwhile, Glarino’s “Lemlunay” enchanted the audience with nine ternos and three barongs, inspired by the rich cultural heritage of Mindanao.

TernoCon 2024
Fashion designer Jojie Lloren (right) and muses, TV personality Maine Mendoza (left), and model Jo Ann Bitagcol (back).
Fashion designer Cary Santiago (right) with muse, Miss Universe Philippines 2023 Michelle Dee.
Fashion designer Jaggy Glarino (right) with muse, model Marina Benipayo (left).

The atmosphere was filled with a sense of elegance and national pride. The audience itself was a stunning display of Filipino beauty, with guests adorned in their finest ternos, barongs, and modern Filipiniana interpretations. From socialites and celebrities in show-stopping outfits to fashion enthusiasts sporting avant-garde creations, the crowd embodied the brilliant spirit of Filipino fashion. Everyone came together to celebrate their heritage through style.

If you missed the show, don’t worry! The celebration continues with an exclusive exhibit from June 11 to June 23 at the Main Atrium of SM Mall of Asia (across Bench and The French Baker). Here, you can get up close and personal with 24 selected looks from the runway, marveling at the intricate craftsmanship and powerful stories behind each creation.

Models in Jojie Lloren’s “A Lullaby for my Mother” collection walk on the runway at TernoCon: Kasarinlan, Kultura, Kasuotan.

Gather your friends and celebrate a fashion experience like no other! Visit the Ternocon exhibit and celebrate our kasarinlan, kultura, at kasuotan!

To know more about SM Supermalls’ exciting fashion events, visit www.smsupermalls.com or follow @SMSupermalls on social media.

This article is brought to you by SM Supermalls.


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