K-Fashion meets everyday style: TOPTEN10’s stylish and affordable wardrobe staples debut in Manila

South Korea’s renowned fashion brand TOPTEN10 is set to make its highly anticipated debut in the Philippines


 

Known for its high-quality, affordable basics and everyday wearability, TOPTEN10 aims to revolutionize the way Filipino consumers approach daily fashion, seamlessly blending practicality with a touch of K-fashion flair.

The grand opening of TOPTEN10’s first Philippine store will take place on Nov. 29, 2024 at SM Mall of Asia. The event promises to capture the vibrant energy of Seoul’s iconic fashion streets, complete with a K-Pop-inspired pop-up experience where shoppers can enjoy interactive photo zones, a TOPTEN10 claw machine filled with exciting freebies, and captivating product displays that highlight the brand’s unique mix of fun and functionality.

TOPTEN10 Store in MOA
The newly-opened TOPTEN10 Store in MOA | Photo by @meetkeso

Following this, another store opening is set for Dec. 6, 2024 at Gateway Mall 2. This event will feature similar lively activities and immersive experiences, making it a must-visit for fans of K-fashion and everyday style.

Situated in prime shopping destinations, TOPTEN10 offers a wide array of versatile apparel designed to suit diverse tastes and lifestyles. With its expansion into the Philippines, the brand reaffirms its commitment to delivering high-quality, accessible fashion to a broader audience, further solidifying its place as a global leader in modern essentials.

AC Bonifacio at the TOPTEN10 Store opening | Photo by @meetkeso

Everyday wearability at its core

Established in 2012 by South Korea’s leading manufacturer, Shinsung Tongsang Co., TOPTEN10 has grown into a household name celebrated for its wearability, versatility, and affordability. The brand’s innovative approach combines timeless essentials with contemporary trends, allowing individuals to create wardrobes that reflect their unique style while staying budget-friendly.

TOPTEN10’s men’s collection

At the heart of TOPTEN10’s philosophy is the belief in empowering self-expression through fashion that is as functional as it is stylish. The brand’s collections feature clean lines, a neutral color palette, and comfortable fabrics that effortlessly adapt to various occasions—from casual outings to professional settings. This emphasis on practicality without sacrificing style makes TOPTEN10 a go-to choice for consumers seeking reliable wardrobe staples.

Maxene Magalona at the TOPTEN10 Store opening | Photo by @meetkeso

For the Philippine market, TOPTEN10 introduces collections that seamlessly blend South Korean design sensibilities with the versatility needed for the country’s tropical climate. The range includes breathable, lightweight basics, activewear, workwear, and kids’ apparel, catering to the on-the-go lifestyles of Filipino families.

TOPTEN10’s commitment to creating adaptable, multifunctional pieces perfectly aligns with the Filipino ethos of versatility—balancing work, social gatherings, and family life with ease. Filipino shoppers can look forward to mixing and matching pieces that embody modern living, making everyday fashion effortless and approachable.

TOPTEN10’s kids spring collection

 

Exclusive opening promos: Win a trip to South Korea

In celebration of its Philippine debut, TOPTEN10 is giving shoppers a chance to win a dream trip to South Korea. With a minimum purchase of Php 3,500 at SM Mall of Asia or Gateway Mall, customers can enter a raffle to win the grand prize. The promo runs until December 15, with winners announced on December 25, 2024.

 

Another exciting perk? Shoppers spending Php 2,500 or more can customize their own carabiner keychain with exclusive charms—an accessory that’s as stylish as it is functional.  With a minimum single-receipt purchase of Php 2,500 at TOPTEN10 SM Mall of Asia, shoppers can choose two extra charms to complement their free TOPTEN10 charm! 

South Korean fashion brand TOPTEN10 is set to open in the Philippines on Nov. 29, 2024 at The SM Mall of Asia and Dec. 6, 2024 at Gateway Mall 2.

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