‘Chic, elegant, bright’: French athletes parade kit for 2024 Olympics

By: Reuters - 10 months ago

The French Olympic athletes certainly know how to make a statement—even at Paris Fashion Week

Paris (Reuters) – A dozen French Olympic athletes took to the catwalk on day one of Paris Fashion Week on Tuesday to parade their Stephane Ashpool-designed kit for this year’s Olympics.

The kit, unveiled at the headquarters of the French Olympic Committee, included the athletes village uniform, featuring a 1990s vibe as well as the training and competition outfits that will be provided by French brand Le Coq Sportif.

“It was a two-year project,” Ashpool said. “The outfit is a blend between the blue, the white, and the red. The athletes told me they wanted to be chic, elegant, bright. The result is these blended colors.”

The Paris Olympics will be held from July 26-Aug. 11.

Le Coq Sportif sportswear brand present French team outfits by designer Stephane Ashpool for the Paris 2024 Olympic and Paralympic Games during a media presentation event

France’s Fantine Rauzier present French team outfits for the Paris 2024 Olympic and Paralympic Games by designer Stephane Ashpool for Le Coq Sportif during a media presentation event

(Reporting by Julien Pretot; Editing by Toby Davis)