If you ever thought you knew what Bad Bunny was going to do next, think again. Dropping an album out of nowhere, headlining Coachella in leather biker fits, or casually making men’s skirts the hottest thing since sliced bread, Benito is just doing his own thing, and somehow making it a movement.
A new era, a new emotion: “Debí Tirar Más Fotos”
When DTMF dropped, it did not feel like an album—it felt like a release years in the making. A love letter to fleeting moments and missed chances. And the fashion? Just as nostalgic.
Wide-brimmed hats, weathered denim, soft-focus silhouettes. It’s cowboy core but tender. Less rodeo, más recuerdos. This is Benito remembering, longing, drifting through dusty towns and seaside views.
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“Debí tirar más fotos de cuando te tuve”
“I should’ve taken more pictures of when I had you…”
In his recent cover shoot with Vogue México and Latinoamérica, the visuals match the emotion. In one frame, he’s on a horseback in a faded chambray shirt. In another, he stares out at the Puerto Rican coast, boots half-buried in the sand. Styled by Andrew Mukamal and shot by Sebastián Faena, the looks echo the album’s tone: intimate, stripped back, and rooted in home.
“Mi hambre siempre ha sido artística y personal.”
“My hunger has always been artistic and personal.”
– from 12 Hours With Bad Bunny, Vogue (2025)
This was Benito softening the sharp edges he built in his previous era. The visuals are heavy with sun and sentiment—like someone mourning something they have not lost yet.
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Moodier moves: “Nadie Sabe Lo Que Va a Pasar Mañana” (2023-2024)
Before the soft light of DTMF, there was a shadow. “Nadie Sabe Lo Que Va a Pasar Mañana” marked a turn inward. Gone were the crochet shirts and sand-dusted joy. In their place: mystery, monochrome, and armor.
At the 2023 Met Gala, he wore a custom backless Jacquemus suit with a 26-foot floral train—a paradox of vulnerability and control.
Elsewhere, he layered a Mad Max biker gear with oversized sunglasses and leather gloves, often straddling a Ducati like fashion’s lone rider.
From Acne Studios and Prada to moto silhouettes and polished tailoring, he was moving with intent. In his words:
“Yo quizá diría que Bad Bunny se manifiesta a todas las personalidades que Benito quizá nunca se atrevió a manifestar.”
“I would say that Bad Bunny manifests all the personalities that Benito perhaps never dared to manifest.
– from Bad Bunny Gets Ready for the Met Gala, Vogue (2024)
He did not just reject the spotlight; he bent it around himself.
Summer softness: “Un Verano Sin Ti” (2022)
Just a year before that, Benito was bathed in sunlight. “Un Verano Sin Ti” felt like a Caribbean postcard—bright, breezy, and devastating in its sweetness.
Onstage and in videos, he embodied the laid-back sensuality of the album’s sound. Mesh tank tops, matching shorts, bead necklaces, acrylic nails, bucket hats. The vibe? If Y2K fashion met Old San Juan at golden hour.
What looked like playful resortwear was also personal style therapy. He was not just dressing for summer, he was dressing for freedom.
Rockstar realness: “El Último Tour del Mundo” (2020-2021)
With “El Último Tour del Mundo,” Bad Bunny went punk poet. Gone were beaches. Enter post-apocalyptic dreamscapes.
This was vinyl skirts, puffers in wild colors, chrome-dipped shades, and fuzzy hats that looked like they belonged in a cartoon rave. It was the fashion equivalent of a synth solo in outer space—loud, offbeat, and completely his.
He would start looking like someone you would see on a Balenciaga runway—or not see at all, because his back was already turned. And fashion responded. GQ covers. High fashion editorials. Brands trying to catch up with his chaos.
This was the era when Bad Bunny stopped dressing like a pop star and started dressing like a movement.
Peak playfulness: “YHLQMDLG” (2020)
“Yo Hago Lo Que Me Da La Gana” was not just an album, it was also a mission statement. I do whatever I want. And that included the ensembles.
Neon puffers. Gender-defying skirts. Chains, latex, eyeliner, cropped tops. In the iconic “Yo Perreo Sola” video, Benito appeared in full drag—dancing solo in a red latex dress, long nails, and wig.
It was loud, proud, and political.
As Arcángel famously said in defense of Benito:
“Aquí todo el mundo tiene un cabron machismo… y ya el machismo paso de moda.”
“Everyone here is ruled by toxic masculinity… and that’s out of style.”
This was fashion as rebellion. And rebellion with a beat.
Origin energy: “X100PRE” and before
Even in the early days—”X100PRE” and the SoundCloud years—Benito was pushing boundaries. Skirts in streetwear editorials. Tiny shades. Baggy prints that clashed beautifully. It was not refined, but it was refreshing.
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Bad Bunny’s style evolution? Pure caos organizado. One day he is in neon shades and a fanny pack, the next he is gliding down the Met Gala carpet—and somehow, it always feels like the most natural thing in the world.
He never needed permission to switch it up, to paint his nails, to wear pearls with a basketball jersey, or to serve cowboy core realness on a Tuesday afternoon. He just does it—yo hago lo que me da la gana—and the thing is, Benito never dressed this way because he is famous. He dresses this way because it is who he is and fame just gave him a bigger stage. And maybe that is the real takeaway—you do not have to wait for permission, a red carpet, or a million followers to be exactly who you want to be.
You just have to do it. Cómo te da la gana.
