The Rodeo Drive Committee and the city of Beverly Hills have announced that they will induct legendary jeweler Bulgari into the Rodeo Drive Walk of Style on Dec. 5 on Beverly Hills Rodeo Drive. Bulgari vice chair and third-generation family member Nicola Bulgari will accept the award on behalf of the Bulgari family.
Bulgari will be the 20th recipient of the coveted award, and will be recognized with a bronze plaque featuring Nicola Bulgari’s signature and a famous quote permanently embedded into the sidewalk of the famous street.
“We are honored to celebrate the House of Bulgari with the Rodeo Drive Walk of Style Award,” says Beverly Hills Mayor William W. Brien.
“Bulgari has dazzled red carpets around the globe since 1966 when Elizabeth Taylor wore Bulgari when she won the Academy Award for her performance in ‘Who’s Afraid of Virginia Woolf?,’ says Rodeo Drive Walk of Style selection committee chair Wanda McDaniel.
The House of Bulgari has a rich and storied history with the entertainment industry, dating back to the 1946 Italian film “Il Bandito” starring Anna Magnani. Since then, Bulgari has starred in more than 40 films and graced red carpets from major awards programs, such as the Academy Awards and Golden Globes, to international film festivals from Cannes to Venice.
Bulgari has lit up red carpets around the world, appearing on stars such as Angelina Jolie, Anne Hathaway, Cameron Diaz and Charlize Theron.
Nicola Bulgari is the grandson of Sotirio, a talented silversmith who founded Bulgari after emigrating from his native country, Greece. Together with his brother Paolo, Bulgari was introduced to the family business by his father Giorgio in the 1960s.
Bulgari joins previous Rodeo Drive Walk of Style honorees Diana Vreeland, Missoni, Iman, Fred Hayman, Princess Grace (Kelly) of Monaco, Cartier, Valentino Garavani, Manolo Blahnik, Herb Ritts, Mario Testino, Tom Ford and others. Giorgio Armani was the first recipient in 2003.
Created by the late sculptor Robert Graham and standing 14-feet tall at the intersection of Rodeo Drive and Dayton Way in front of Two Rodeo, “Torso” serves as the symbol for the Rodeo Drive Walk of Style. Two Rodeo Drive is situated in the heart of Beverly Hills’ world-renowned shopping district and offers a diverse selection of 26 luxury boutiques and restaurants.
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