Philippine Daily Inquirer / 02:33 AM March 08, 2013
In 2011, Bulgari and the New Zealand rugby team All Blacks announced their alliance. Bound by charisma, united in their quest for excellence, they became partners.
This year, the alliance between two names belonging to the global elite in their respective fields has been renewed for two years.
Team spirit, commitment to the teammates, respect and endurance are the founding values guiding the All Blacks since the birth of the team in 1884, the same year Bulgari was founded. Beyond this similarity in timeline, the partners a long-term vision.
Such coexisting values have taken the New Zealand team to the world’s most prestigious achievements in rugby and have made Bulgari rank among the most prominent brands in the worldwide luxury market.
As a symbol of their partnership, an exclusive Haute Horlogerie creation was issued in a special edition. The Bulgari Endurer Chronosprint All Blacks watch vividly conveys the spirit of the world’s most famous rugby team.
The watch is endowed with a unique chronographic function, and mirrors the enduring values of the All Blacks: All the components of the movement work as a team to deliver cutting-edge performance.
With sturdy yet smoothly integrated lines, the case features a DLC (diamond-like carbon) treatment, protecting the black surface and ensuring absolute resistance. The dial is graced with a symbolic motif reflecting a Maori tattoo, the Koru.
A symbol of life, growth, strength, peace and renaissance, the Koru expresses the perpetual renewal of the All Blacks legend and the founding values that continue to inspire the team.
The Endurer Chronosprint All Blacks immortalizes the quest for excellence by the world’s most famous rugby team, while reflecting the elegance and innovation cultivated by Bulgari over the past 128 years.