Moms start companies to fill demand for Spanish books
Three small companies run by Hispanic moms are capitalizing on a growing market for Spanish books in the United States.
Three small companies run by Hispanic moms are capitalizing on a growing market for Spanish books in the United States.
Amazon, which launched as an online bookseller in 1995 but which now sells everything from designer clothes to groceries, bided its time before venturing into the cultural capital of the United States.
When Edgardo Perea was a kid, his grandfather used to entertain a jueteng bookie in their humble home in Cavite. This was the 1960s, way before electricity and television reached their town. The man would tell them stories about Manila, a faraway place where water sprouts from the ground. It piqued his interest in stories and, later on, he found out that it was just a water fountain, a common sight in parks and church courtyards in the city.
I had not been in a bookstore in a long time, but after a delicious Sunday lunch of xiaolongbao, my daughter and I walked into National. She needed pens and I figured I’d look for Lang Leav.
Paper cranes hang in the crisp morning air, held aloft by almost-invisible strings in the window. The light hits the rest of the room, where books stand next to more books. A comfortable wooden chair stands in the center. There’s a selection of books on Baguio against the wall, and a cove of children’s books in a corner.
Three-and-a-half years. That’s how long it’s been since I last bought myself a good set of books to read. I never realized how literature deprived I had gotten until a
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