Homegrown brand shifts to comfy essentials, play therapy
(Fourth in a series) The Luzon lockdown was a period of difficult decisions for Sabrina and Jerry Uy, owners of the homegrown children’s wear brand Gingersnaps. When the lockdown
(Fourth in a series) The Luzon lockdown was a period of difficult decisions for Sabrina and Jerry Uy, owners of the homegrown children’s wear brand Gingersnaps. When the lockdown
Sabrina Uy marvels at how the children’s wear market has changed since she started Gingersnaps in 1993. Many of the girls and boys who grew up with her homegrown
Filipino shoppers were spoiled for choice in 2014 as local retail went into hyperdrive, with the mushrooming of malls and the highly anticipated entry of global fashion brands, both from the high street and high luxury.
Gingersnaps, the leading maternity and children’s wear in the Philippines, marked its 20th anniversary recently with a fashion show at the SMX Convention Center, SM Aura Premier.
I look back on my baby photos with a heavy heart. I was a tomboy, often in denim overalls and sneakers that flashed multicolored lights when I stomped brattily, which happened very often.
Like many first-time moms of girls, I fell in love with the tiny dresses and embroidered frocks that I began to bring home even before my daughter was born.
It was a modest start by all accounts: a lone employee, a 3-square-meter retail space, and the owner doing multiple duties as designer/delivery girl/tagger/business manager.
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