Can global matcha craze save Japan’s tea industry?
Fujieda, Japan — From matcha ice cream to cake and chocolate, producers of traditional Japanese green tea are capitalizing on growing global interest in its flavor – even as
Fujieda, Japan — From matcha ice cream to cake and chocolate, producers of traditional Japanese green tea are capitalizing on growing global interest in its flavor – even as
In August, eagle-eyed fans were quick to notice the rapper’s signature owl insignia on a stretch of signage located at Yonge and Wellington Streets in the city’s financial district.
Fans of ‘Kimi no Na wa.’ (Your Name.) are in for a treat. Limited cafes in Tokyo and Nagoya are set to open come January.
There’s no stopping matcha mania in the Philippines, and Newport Mall is set to launch the country’s first ever matcha-themed food festival. Matcha is one of the healthiest forms of
They’re calling it the new matcha.
More than a thousand years ago, Buddhist monks in Japan began a daily ritual of grinding green tea leaves into powder, mixing it into hot water with a bamboo whisk, then sharing the tea from a single cup.
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