Louis Vuitton holds Women’s Cruise 2025 show at Park Güell in Barcelona

Park Güell, completed in 1914, is a public garden listed as a UNESCO World Heritage site

 


 

Louis Vuitton presented Nicolas Ghesquière’s Cruise 2025 collection in Barcelona. The much-awaited show was held in Park Güell, the latest of Ghesquière’s forays into the interplay between fashion and architecture. The 2024 show was held in Isola Bella on Lake Maggiore in Italy and in 2023 at the Salk Institute in California.

Staged within the european architecural marvel, the 2025 Cruise collection is steeped in the flourishing culture of Spain. As if in homage to such opulent purity, Louis Vuitton’s rigorous spirit embraces the country’s passionate character. The fervor of its colours, its loyalty to tradition elevated into artistic expression, dark and light that never appear contradictory. In sum: a style, an art of traveling, enriched by the specialness of a different land and the way one makes it one’s own; a journey of discovery.

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The scenographic ambiance is the work of set designer James Chinlund, with seats that follow the contours of the space. And a great twin soundtrack: “Music for Chameleons” by Gary Numan and “Madame Butterfly” by Malcolm McLaren.

Park Güell was created by Antoni Gaudí in 1914 and is now a public garden listed as a UNESCO World Heritage site. A commission by Catalan entrepreneur, Eusebi Güell, it was designed and constructed by Antoni Gaudí between 1900-1914, originally as a private residential project for affluent city residents. The construction began in the latter years of a larger citywide development project begun in the mid-19th century, as Barcelona became a modern and cosmopolitan city requiring a new artistic language for urban expression. It was at this moment that Modernism—akin to the Art Nouveau movements elsewhere in Europe—was flourishing in the Catalan capital.

 

By 1907, many local events were already being held in the completed square of the park, and upon the death of Eusebi Güell in 1918, the park was purchased by the City Council and opened to the public in 1926 to be appreciated by locals and tourists alike. Eventually, it was recognized as an artistic monument in 1969 and a UNESCO World Heritage Site in 1984.

Guests in attendance included : Jennifer Connelly, Léa Seydoux, Ana De Armas, Saoirse Ronan, Felix, Cynthia Erivo, Sophie Turner, Chloë Grace Moretz, Naomi Osaka, Phoebe Dynevor, Jaden Smith, Urassaya Sperbund, Este Haim, Danielle Haim, Alana Haim, Liu Yifei, Regina King, Noémie Merlant, Zaho De Sagazan, Ava DuVernay, Rola, Lous and the Yakuza, Stacy Martin, Jasmine Jobson, Marina Foïs, Ester Exposito, Emma Laird, Devon Ross, Vic Carmen Sonne, Maria Pedraza, Doona Bae, Shay Mitchell, Anna Castillo, Victoria Federica, Nicole Wallace, Mina El Hammani, Matilda Lutz, Zita D’Hauteville, Eugenia Silva, Hidetoshi Nakata.

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