If there’s one word that sums up the story of Hinge Inquirer, it’s pivot.
Not long ago, Scout, Nolisoli, Preen, Multisport and F&B Report all embarked on a transformation that would see these homegrown niche brands keep pace with the ever-evolving needs of the community they serve. This year, that same spirit of embracing change is once again taking us to bold, new places. And, as much as we’ve loved our old stomping grounds at Hinge, we’ve found a new home in Inquirer Interactive Inc., the online publisher of Inquirer.net.
So what does that mean for you?
With this move, we find ourselves in a stronger position to grow in the digital space—all while preserving the unique voice of each brand. Not only does this herald new possibilities and fresh paths forward, we are also able to reinforce our connection with the communities we engage with, thanks to Inquirer.net’s expertise.
And while you can still find us on our main platforms, you can now also enjoy all of our content through Inquirer.net and Lifestyle Inquirer to make it easier to access our punchy, off-kilter stories that constantly inspire, inform and entertain.
For Inquirer.net, the acquisition is a chance to open new lines of communication with more diverse audience segments.
“We are excited to have the opportunity to grow the Hinge brands or what I call the socially conscious titles with a distinct voice,” says Inquirer.net president Paolo Prieto. “These brands will bring in more Gen Z and millennials, which are key audience segments that Inquirer.net wants to expand further.”
Adds Inquirer Group of Companies CEO Sandy Prieto-Romualdez, “We believe that our readers will appreciate the wider reach and the opportunity to further engage with the brand. We thank our readers, advertisers and partners for the support they have given Hinge throughout the years.”
With that in place, we hope you can continue to share the journey with us in taking care of our hyperlocal turf and wrestling with the wide (and very different) world out there. This new move isn’t so much a radical shift, as it is a moment of evolution.
And if you’re a new reader, there’s still plenty of time to discover and immerse yourself in a landscape brimming with lifestyle, culture, art, social awareness, food and sustainability.