‘Imperfect’ fashion campaign celebrates positivity, individuality | Lifestyle.INQ

OCTOBER 27, 2022

Esprit’s #Imperfect campaign forHoliday 2016
Esprit’s #Imperfect campaign forHoliday 2016
Esprit’s #Imperfect campaign forHoliday 2016

Esprit’s Christmas ’16 campaign takes a festive look at the #Imperfect theme now firmly embedded in the spirit of the brand.


This season retains that familiar sense of dynamism from autumn but with added emphasis on togetherness, to fuel the Christmas spirit of generosity.


The campaign aims to celebrate positivity, individuality and personal style in all its wonderful diversity.


The warm studio-shot lighting lends the imagery a visually upbeat mood, while the iconic red  backdrop captures the warmth and excitement of the season.


Offset against tonal wools and on-trend layered styles in seasonal shades of burgundy, gray and blue, the overall effect feels comforting and lush.


Creatively textured knits, check prints, jacquard and party-ready sequins feature heavily throughout.


The winter collection strikes a balance between uncomplicated separates that feel modern and versatile; and structured party dresses to see out the Christmas period in style.


Esprit is exclusively distributed by Cinderella Marketing Corp.



Esprit is at Trinoma, Gateway, Robinson’s Magnolia, SM Megamall, VMall, The Shops Greenhills, Glorietta 3, SM Aura Premier, Lucky Chinatown, Robinson’s Place Manila, Alabang Town Center, Festival Mall, Harbor Point Subic, Ayala Cebu, SM Cebu, Centrio Mall Cagayan De Oro, Abreeza Davao.

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