Award-winning Filipino photojournalist Hannah Reyes Morales shot Dior’s Spring-Summer 2020 collection at Paris Fashion Week.
Morales, a Manila-based documentary photographer for National Geographic whose work has appeared in The New York Times, The Wall Street Journal and The Washington Post, shot key looks on models from the Dior collection amid a backdrop of trees before they hit the runway.
“I was very surprised when they asked me to do the group shot,” Morales said in a video posted on Dior’s Instagram account.
“It was just interesting to see how my process in photojournalism is worlds away from the processes of how people are doing fashion, but at the same time, seeing how we can collaborate and seeing how we can cross-pollinate.”
For Dior’s Spring-Summer 2020 ready-to-wear collection, the brand’s creative director, Maria Grazia Chiuri, was inspired by Catherine Dior, the sister of Dior’s namesake founder Christian Dior and one of the first women in France to start her own flower business.
Chiuri’s research included visits to herbariums, delving into the world of women gardeners and diving into Monte Verità, a Swiss community of artists and writers.
The resulting collection is a celebration of nature and the different seasons and a statement about the fashion industry’s impact on the environment.
To present the clothes at Paris Fashion Week, Dior set the stage with 164 trees brought to the Paris Longchamp racecourse in Bois de Boulogne. The trees will be planted in sustainability projects around Paris.
“It’s literally a breathing set,” said Morales in the Instagram video. “It’s plants, it’s trees, they’re just fascinating, they communicate with each other. And you’re isolating it in this dark place. It was wonderful to work with.”