The evolution of Laundromats in the Philippines | Lifestyle.INQ

OCTOBER 27, 2022

Clothing is a basic human necessity that must be fulfilled for survival. And now that having good personal hygiene has become a public health concern in the Philippines, one of the safety measures being done by Filipinos is keeping clean clothes. This makes doing laundry an essential part of their everyday lives. 

No wonder why Laundromats today are continuously thriving. From its humble beginnings to modern times, revisiting how the laundry industry has evolved in the Philippines can help us understand where we are and what future to expect.


Imagine seeing a group of women crouching by the river, washing and beating clothes using a piece of wood called palu-palo. Indeed, there was a time in the Philippines when doing laundry is solely assigned to women. While it may differ in urban and rural communities, the traditional way of washing clothes is done by hand. Rich households, on the other hand, were able to hire the services of a labandera to hand wash their big pile of laundry. 

Years later, washing machines were introduced in the market to make work faster and easier for everyone. However, they were very expensive that it was back in those days when the convenience of doing laundry has become a luxury.

But through continuous innovation in the laundry industry, Filipinos were given another option to make laundry less of a burden. Already existing in the United States during the 1930s, it was only in the late 90s when Laundromats have started to become popular in the Philippines.


Laundromats are facilities offering full-service and/or self-service laundry. They help save money, time, and effort all at the same time. And as more men and women dwell in an endless list of responsibilities at work and even at home, they would rather pay a visit to a nearby Laundromat as a convenient way to wash their clothes instead of investing in their own washing machines.

Indeed, the demand for laundry services has started growing more than ever, with the use of Laundromat no longer confined to one group. While there was an impression that Laundromats only cater to the rich people, this was proven wrong when they also performed well in depressed and highly-populated urban areas. In these places, water can be scarce and space for hanging clothes is limited. And so from this period onwards, the convenience of doing laundry has become a necessity everyone can afford.


At present, the laundry business in the Philippines is continuously expanding. Despite the coronavirus outbreak in 2020, because it is important to keep clean clothes in fighting the spread of viruses and bacteria and a great number of Filipinos need to rely on convenient and fast services, Laundromats have become one of the essentials in the new normal. 

True enough, laundry is a stable business to own today as it is recession-resistant with lots of undiscovered potential. So for those who are planning to start a business, owning a Laundromat is a profitable choice. Consider getting a dependable business partner that can help you stay ahead by looking not only for a trusted brand but also for the equipment that best fits your customers.

With over 2,000 self-service and full-service laundry business setups, Whirlpool-Maytag Commercial Laundry should be your brand of choice in the laundry industry. Offering state-of-the-art commercial and industrial laundry equipment such as washers, dryers, stackable units, they are all made using high-quality materials and can handle the toughest loads.

Over the years, laundry has evolved to be an essential business in the Philippines. It has become an increasing trend among fresh entrepreneurs and a heaven-sent laundry solution for Filipinos. Fortunately, Whirlpool-Maytag ensures to provide only the best laundry experience to your customers. To know more about them and their products, visit their website at or their Facebook page at Whirlpool-Maytag Commercial Laundry Philippines.


Your subscription could not be saved. Please try again.
Your subscription has been successful.

Subscribe to our daily newsletter

By providing an email address. I agree to the Terms of Use and acknowledge that I have read the Privacy Policy.