Gucci dips into archives, reinvigorates heritage styles | Lifestyle.INQ

OCTOBER 27, 2022

The Gucci Fall Winter 2023 Women’s Collection connects the creative cultures that cross-pollinate the history of the house in an evocative but contemporary proposal. It is an illustration of the beating heart of Gucci: the ecosystem of designers and artisans whose shared understanding of the house has passed down and evolved from creative to creative for over a century.

The new collection is now available at the newly expanded and revitalized boutique at Greenbelt 4, Makati City.

The collection reflects on Gucci as a cultural constant and reinvigorates the influence of the visionaries that fronted it, paving the way for a new dimension to its heritage.


The silhouette recalls Gucci’s erotic and glamorous form language of the 1990s and early 2000s, but paints it in the electrically sumptuous color palette of the 2010s.

Suits in wool or leather cut an oversized frame with voluminous shoulders, dropped necklines, and low-riding trousers. Skirts appear in longline or knee-length expressions in sheer fabrics and embellished lace suggestive of lingerie.



The idea echoes in a crystal-encrusted GG metal bra that sets the tone for exaggerated cocktail jewelry that drapes around necklines and busts and cascades dramatically to the floor.


The sensory approach is amplified in tactile oversized knits in brushed mohair and looped yarns, and in coats and lapels crafted in oscillating shearling or faux fur dipped in vibrant hues.

Eveningwear conjures the shapes of hearts—a symbol of the house’s core—in the drop-waist skirt of a double-duchesse bustier dress, in the effervescence of a dress fully embroidered in contrast plume, and in the bust line of an Empire gown.


Colored visor sunglasses allude to a classic Gucci flacon, while bearskins conceived in plume cement the exuberance of a collection driven by the enduring creativity that courses through the veins of Gucci.


New takes on the rounded trapezoid chain bag are adorned with the Horsebit and interpreted in padded, shearling, crystal and contrast-leather manifestations.

Honoring an archival icon, the Jackie bag appears in its original shape but is softened in construction and adapted in two-tone colors and GG-embossed leather.

The classic Gucci loafer is elevated on rubber soles, while snow boots originally designed for the 1960s’ ski collection reemerge in wool and GG canvas tacked up with Horsebits. Kitten heels dominate square sandals, wide-shaft boots, and tigerhead-embellished sandals inspired by the Dionysus bag. Boxing boots and basketball sneakers inject the collection with a faint hint of sportswear.


The Gucci Fall Winter 2023 Men’s Collection employs improvisation as a methodology: a constructive tool for creation. The collection is a natural reflection of the individualities represented by the multifaceted creatives and craftsmen who inhabit the house of Gucci.

Crystal GG, a new lacquered interpretation of the house’s coated monogram canvas from the 1970s, emblemizes the collection as a tool for visual freestyling. The cloth named for its sheen is applied to workwear coveralls and appears in bags and shoes, oversized and relaxed in construction for a tactile, aged sensibility that imbues them with soul. It’s available in different colors and silhouettes at both the Greenbelt 4 and Shangri-La boutiques.

Conjuring memories

Throughout the collection, the idea of how the individual chooses to wear a garment or accessory, the gestures and personality with which it is injected, takes center stage. The notion is adorned with jewelry that conjures memories from the Gucci archives—the Piston Lock, the Horsebit, the Cross—and invokes a feeling of personal, sentimental relics.

A voluminous but languid tailoring silhouette enables improvisation of styling, a sentiment echoed in suits with detachable elements that allow the wearer to transform them into sleeveless jackets and shorts. Sportswear informed by Gucci’s 1980s archives evoke the codes of dance, while motorcycling garments pay tribute to archival pieces from the early 2000s or splice with the sculpting of archetypal overcoats. Inspired by the same era, denim trousers faded as if washed with fuel are adorned with the logo originally launched by Gucci in 1953, when the house opened its first store in New York.

The collection features a reinterpretation of the Jackie bag softened in construction and adorned with the Piston Lock originally created by Tom Ford for Gucci, in faded pastel crocodile editions. Select fabrications are echoed in the Dionysus, which is stripped of its original decorative construction, but still bears its emblematic double-edged tiger-headed horseshoe buckle and a new leather strap.

Garment bags worn as shoulder bags are crafted in colored coated canvases, while the Crystal GG canvas features in a new rectangular relaxed holdall and in a classic 1970s round-toed ankle boot. It appears alongside a heeled slipper, a Princetown slipper expanded in dimension with the signature green-red-green web, and a Horsebit loafer with a lived-in effect, reflecting the collection’s emphasis on personalisation.

A soft, quilted motorcycle boot makes its debut in a multitude of colors.

Gucci is located at Greenbelt 4, Makati City, and Shangri-La Plaza East Wing.


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