In a casual, NBD manner, Calvin Klein unveiled its first collection and new line under new creative director Raf Simons. Calvin Klein by Appointment is a celebrity line under the label which “is very much about celebrating the American woman and American fashion.”
The campaign is led by Stranger Things breakout star Millie Bobby Brown and Abbey Lee along with models Lineisy Montero, Kiki Willems, Natalie Westling, Selena Forrest and Tessa Bruinsma.
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Much should be expected from Calvin Klein under the Belgian designer. In the website, Raf shares his vision for the brand, “Calvin Klein is not only about iconic underwear and jeans – it’s about so much more.” For that belief to come to life, we might have to wait until New York Fashion Week where Raf will debut his first runway show for Calvin Klein.
[Dazed]
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