Kultura showcases a wide range of elegant jewelry pieces that stand out with their premium quality and uniquely Filipino design.

The collection includes some of the best-loved gems of all time: lustrous pearls and precious stones.

Pearls are prized for their luster and iridescence. One of the most distinctive features of a pearl is the way it seems to glow from within. The reflection of light rays gives pearls their unusual beauty. The multiple layers of nacre act like tiny prisms, refracting light so that they appear as all the colors of the rainbow.

Kultura’s collection includes gifts from the rivers, streams and seas in an amazing shapes, colors and sizes. There are freshwater and marine pearls, as well as elegant baroque pearls and keishi or flower petal pearls. And of course, there are the prized South Sea pearls that were proclaimed the National Gem by President Fidel V. Ramos in 1996.

There are also dazzling semiprecious stones in modern designs like an agate braided genuine leather necklace set in brass.

Limited-edition pearl accessories and other fine jewelry will be available at 25-percent off, other regular-price items are on 10-percent off for SMAC, Prestige and BDO Rewards, and Primo members can enjoy 15-percent off on regular-price Kultura items.

Uniquely Filipino jewelry pieces are available at selected Kultura stores at SM Aura Premier, SM Makati, SM Megamall, The Annex at SM City North Edsa, SM Mall of Asia, SM Lanang Premier, SM City Cebu. Visit www.kulturafilipino.com.