Not so well-known is the fact that newly crowned Binibining Pilipinas-Universe Pia Alonzo Wurtzbach is a contributing stylist and beauty writer to Inquirer Lifestyle’s 2bU section.

(See related 2bU beauty stories: Get that summer glow and Happy girls are the prettiest ones)

Wurtzbach has mounted several shoots for the Inquirer Lifestyle’s youth section, and has been the model herself for many of Lifestyle’s fashion shoots.

(See related beauty story: A makeup geek’s picks)

The 25-year-old  is a driven woman with a sense of purpose. She studied culinary arts, joined the Star Magic pool of talents for television, and the past two years focused on joining—and winning—the beauty pageant.

On the Wednesday (March 18) issue, Inquirer Lifestyle runs the story, “Having Binibining Pilipinas-Universe for my best friend.”