Tourism Malaysia launches #MYBFFXOXO campaign | Lifestyle.INQ

OCTOBER 27, 2022


MANILA, Philippines—Tourism Malaysia will preview its 2015 #MYBFFXOXO campaign at the upcoming 2nd PTAA Travel Tour Expo at the SMX Convention Center, Pasay City.

When translated, #MYBFFXOXO means: Malaysia Be Friends Forever–Hugs & Kisses (XOXO). The campaign targets Filipino tourists who plan to visit Malaysia this year. The idea is focused on building bonds, being together and creating lasting memories which traveling with best friends bring.

With the multitude of attractions that Malaysia offers, best friends can enjoy nine signature malls stretching from Bukit Bintang to KLCC which provide the perfect backdrop to shopping ambitions of any size; a foodie adventure awaits those who head out to Jalan Alor for an authentic street food experience from a plate of char kuey teow to BBQ chicken wings amidst the sound of clanging woks and waiters shouting out orders.

Best of friends and families can go and experience the Genting Highlands with its cool climate, theme parks, casino, and nightly live performances. Those with more adventurous desires can go deep sea diving at Sipadan Island, Sabah, where renowned sea explorer Jacques Cousteau declared the area to be an “untouched piece of art”; or they can enjoy a river safari at Kinabatangan River, the longest river in Sabah where monkeys, Asian elephants, hornbills and other wildlife are ever present. Those who are kids at heart can visit Johor’s Legoland and Hello Kitty Town.

Fazdila Mansor, director of Tourism Malaysia-Manila, said, “traveling to Malaysia is like having a best friend who looks after you, has fun with you, knows your needs and creates memories with you; as well as a destination that is welcoming for friends to visit and build memories in.”

“We want to offer Filipino travelers the best benefits when traveling to Malaysia. We in Tourism Malaysia desire only the best not just in the Filipinos’ travel experience but more importantly for them to get the best value for their hard-earned money.”

“BFFs can upload their most favorite photos of the trip using the hashtag #MYBFFXOXO on Facebook, Instagram and Twitter accounts. The best photos will be chosen and the winners will be rewarded with exciting prizes.”

Like the official fan page of Tourism Malaysia Manila—Tara Na Sa Malaysia—and stay tuned for more exciting announcement about this much-awaited campaign.

For more information about Malaysia, visit or like us on Facebook: Tara Na Sa Malaysia.

Planning a trip to Malaysia? There are three airlines flying direct from the Philippines to Malaysia:

Malaysia Airlines                    

Cebu Pacific                              

Air Asia                                       

Tourism Malaysia-Manila 16th Flr. Picadilly Star Bldg., 4th Ave. corner 27th St., Bonifacio Global City (BGC), Taguig City 1634 .Tel No.: (+632) 846-1213 Website: .Like us on Facebook: Tara Na Sa Malaysia

Visit the Tourism Malaysia booth at the PTAA Travel Tour Expo booth nos. K260-K267 from Feb. 13-15 at SMX Convention Center, Pasay City. ADVT

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