Adidas Running finally unveils the all-new Ultraboost 19, the most responsive version of the iconic running silhouette to date
To create the new Adidas Ultraboost 19, designers and product developers worked with thousands of runners worldwide to reinvent the running shoe. Together, they simplified the original Ultraboost from 17 pieces to just four performance-driven components, creating a lighter, reboosted silhouette with more responsiveness for a game-changing running experience.
The reimagined shoe features:
- Optimized Boost, with 20 percent more boost in the midsole to inject more energy into each step
- A brand-new Torsion Spring to propel you forward effortlessly. The result of this configuration is a shoe that blasts back more energy and moves with you, so every stride is full of power and no energy is wasted in the transition
- With regard to the fit, the 3D heel frame cradles the foot on impact, providing enhanced support and stability
- The pioneering one-piece Primeknit 360 upper snugly wraps the foot for enhanced support and lightweight comfort
The Adidas Ultraboost 19 was inspired by, and made for, a new era of running, one that is more creative, sociable, and open than ever before.
VP Design for adidas Running Sam Handy says, “Running is constantly evolving, so we designed the reboosted and re-energized Ultraboost 19 to empower runners all over the world to keep challenging and changing what running is and what it looks like. We have created a shoe that provides more energy return than ever before so that all runners can run with power and confidence in whatever way their creativity takes them.”
Global athletes and entertainment influencers such as football players Lionel Messi, Paulo Dybala, and Paul Pogba, track and field star Wayde van Niekerk, Hollywood actor Chadwick Boseman, and style icon Kendall Jenner are all fans of the Ultraboost 19 model.
After selling out the first exclusive colorway, the Adidas Ultraboost 19 Laser Red, in under seven minutes in the US and China, the model drops worldwide on Feb. 21. Three other limited-edition colorways (Dark Pixel, Refract, and Bat Orchid) are available to buy at exclusive retailers.
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