Written by: Kenneth M. del Rosario
The most advanced technology only makes sense when it inspires people to live their best lives every single day. It’s all about making technology work for people, allowing them to unleash their creativity and discover their passion.
OPPO knows this all too well, which is why it continuously strives to inspire its users to go beyond their limits. This is reflected in the smartphone maker’s brand positioning, “Inspiration Ahead,” which encourages innovation and exploring new ideas.
To further highlight this motto and how it has guided the brand to make incredible progress with its products, the tech company recently held the OPPO Inspiration Ahead Festival at the BGC Amphitheater.
Showcasing the latest in OPPO’s world of technology, the event spotlighted the inspiration behind the brand’s latest game-changing innovations.
On display at the events area is the OPPO Reno8 T 5G, which smartphone enthusiasts got to try out for themselves. More importantly, the Find N2 Flip was also on deck. It’s the first time OPPO has allowed the public to experience the soon-to-be-released flagship foldable phone.
“Being inspired is an attitude. OPPO is all about addressing the pain points of customers and making solutions for their problems and needs. That’s why feedback from our market is critical to us,” said Billy Zhang, AVP & President of Overseas Sales & Services at OPPO.
He highlighted OPPO’s best-in-class camera system, long-lasting battery, and fast-charging capabilities, as well as its colorful and fashionable appearance, as the features that make OPPO a hit in the Philippine market.
Zhang also shared his excitement about the future of folding phones and says that the Find N2 Flip will set a new benchmark in the flip phone category by featuring the highest-capacity battery and largest cover screen.
“At OPPO, we are driving forward foldable innovation, prioritizing user experience with the foldable solutions we launch to market. We placed focus on the larger vertical cover screen, the highest-capacity battery, and an all-around flagship experience. So we’re pretty confident that we can be the pioneer in the flip experience,” he said.
Making the festival extra special is the presence of two of the country’s most prominent and beloved stars, Bea Alonzo and Nadine Lustre. The celebrities, who also serve as OPPO brand ambassadors, talked about how inspiration impacts their creativity.
Alonzo, in particular, talked about how she successfully transitioned into creating content for her blog.
“My inspiration comes from a place of truth,” Alonzo said on stage during the event. “When I present myself as Bea the blogger, I share my authentic self, my joys, and my vulnerabilities. The same goes when I am Bea the actress. I share my genuine emotions.”
Lustre, on the other hand, shared her experiences as a multi-hyphenate celebrity—an actress, recording artist, entrepreneur, and environmentalist.
“When you’re busy or things get too repetitive, it’s easy to lose some of your creative juices,” she said on stage during the event. “What I do is I go to Siargao, get a little break, and soak up all the inspiration I need. Going to the island resets me. It allows me to get inspiration from the great outdoors and from talking to people. Listening to music or watching movies helps a lot, too.”
Alonzo and Lustre also held a meet and greet with lucky fans after their on-stage interviews.
Aside from the stars, Pam Quinones, Daryl Chang, Magic Liwanag, David Guison were also at the event to give some fashion and photography tips to the audience. Spicing up the evening were performances from local Pinoy favorites Leanne & Naara, Fern and Ace Banzuelo.
Head of CRM and Public Relations, OPPO Philippines, Joanarc Sales, summed up what the event was all about.
Sales said: “For us, at OPPO, Inspiration Ahead means we will always work hard to bring the kindness of technology to the world. We aim to use technology to make the world a happier place, as we collaborate with our partners to rise up to the challenges of the day. Through innovation and inspiration, we believe that we can help the society overcome anything to build a better future together.”
ADVT.
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