Rustan's ActiveWear store launch was a fun workout | Multisport.ph

OCTOBER 27, 2022

As far as most retail store launches go, the Rustan’s ActiveWear opening was surprisingly tiring (in the best way possible)

The launch of Rustan’s ActiveWear yesterday at Rustan’s Makati marks the retail industry giant’s confident foray into the world of sports retailing. Though Rustan’s has always sold sportswear, ActiveWear is the company’s first sports retail-exclusive store especially tailored to fitness enthusiasts, or just about anyone who’s concerned about living an active lifestyle.

Not enough good things can be said about the variety of items the store offers, so it may as well be mentioned that it probably has just about everything you need. From running shoes and water bottles to sports sunglasses and in-ear headphones, you’d be remiss not to pay a visit to the store.

The goal of this Rustan's ActiveWear wall is for you find the right pair of running shoes
The goal of this wall is for you find the right pair of running shoes
You can literally find everything you need at Rustan's ActiveWear
You can literally find everything you need at Rustan’s ActiveWear

Customers will soon get lost in the business of shopping for their own personal athletic endeavors (whether it be casual or competitive), so Rustan’s made an effort to explicitly impart what ActiveWear is all about through filling yesterday’s launch with nonstop games and activities, healthy food, and adrenaline-filled sweat sessions

Yesterday's Rustan's ActiveWear launch was also filled with deliciously healthy food
Yesterday’s launch was also filled with deliciously healthy food

Some highlights of the event include a mini archery game, a pole dance performance, and an energizing cardio dance workout class led by Mia Cabalfin. Yesterday’s attendees included the likes of Bubble Paraiso and football players Aly Borromeo and Anton del Rosario who were seen excitedly participating in the games and the cardio dance workout class.

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