Adidas drops new Ultraboost 19 colorways to celebrate global campaign | Lifestyle.INQ

OCTOBER 27, 2022

The reinvented shoe provides 20 percent more Boost in every stride

Adidas today announced two new colorways of Ultraboost 19 in celebration of the performance and cultural impact of their renowned Boost technology.

This latest Ultraboost 19 update offers the same benefits of the revolutionized silhouette inspired by, and redesigned for, a new era of running and fitness. The first colorway features a black/blue combination targeted for men while the second colorway specifically made for women comes in coral/maroon/blue.

“Boost is our great running midsole technology, providing the best in comfort and energy return in all conditions,” said Sam Handy, VP Design, Adidas Running. “We continue to evolve the material to create different cushioning experiences for different runners. For Ultraboost 19, we added 20 percent more Boost to a completely streamlined upper construction and Torsion design, giving runners more energy return in every stride. That comes with both a physical and emotional feeling of confidence you can only get with Boost.

Adidas designers and product developers worked with runners worldwide to reinvent the running shoe. Together, they simplified the original Ultraboost from 17 pieces to just four performance-driven components to create a lighter silhouette with more energy return for a new running experience that includes:

  • Optimized midsole with 20 percent more Boost to inject more energy into each step.
  • The brand-new Torsion Spring propels you forward effortlessly. The result of this high-tech configuration is a shoe that blasts back more energy and moves with you.
  • The 3D heel frame cradles the foot on impact, providing enhanced support and stability for a more confident run.
  • The pioneering one-piece Primeknit 360 upper snugly wraps the foot for enhanced support and lightweight comfort.

Since its 2013 launch, Boost has set new standards for comfort and design, helping athletes across multiple sport categories including running, basketball, tennis, golf, skateboarding, and baseball.

The all-new Ultraboost 19 colorways is available in stores and on adidas.com.ph/ultraboost19 for P9,300.

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