Times have changed and so should fashion.

Manila-based fashion label Proudrace is known for its deconstructive style and pop culture motifs since its inception in 2012. This year, it’s launching a new sustainable strategy of producing garments.

Proudrace Artisanal, the new diffusion line of the brand, takes into account sustainability and regeneration by appropriating deadstock materials and recycling clothes while producing one-off pieces. For creative director Rik Rasos, this sort of rebirth for the brand is attributed to the challenges brought on by the pandemic and the need to adapt. 

Alongside Proudrace Artisanal, new pieces from Proudrace Factory Sample and Proudrace Main Line will also be released following this redirection. Browse the pieces from the collection below:

For past collections, you can visit Proudrace’s Instagram.

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Photo from Rik Rasos