Hello Kitty, whom many learned last week is a girl and not a cat, may be the queen of Japan's cute characters, but she's hardly the only one.
Move over Hong Kong, Tokyo and Singapore. Seoul is emerging as Asia's new fashion showcase, with the world's top luxury firms seeking to cash in on the regional trend-setting popularity of South Korean pop culture.
BANGKOK — Mix one part superstition, two parts fashion, a dab of celebrity idolatry and a heap of media frenzy,...