Quantcast
Latest Stories

Cool Echo keeps riding the waves–and helping others while he’s at it

Thanks to the water sport, actor Jericho Rosales has become not just more fit, but also more aware of his environment and society

By

SURFING involves primarily balance and grace as shown by Jericho Rosales.

SURFING has simplified Rosales’ dress style–shorts and polo.

There is something therapeutic and transformative about waking up to the crashing sounds of the surf, feeling the clean ocean breeze, spending hours paddling, trying to catch the waves and riding them all the way to the beachfront.

To actor Jericho (Echo to the media) Rosales, the ocean has become a sanctuary from the chaos of urban life.

Aside from performer, director, producer, advocate for education and the environment, he’s added surfer and brand ambassador for Collezione C2 to his credentials.

“I used to do motocross but I stopped because it’s prone to accidents. I don’t want to break my back or leg. It’s dangerous for surfing. But I do soccer, boxing, running, skateboard. I’ve tried parkour, ice hockey, snow boarding, cliff jumping. When I was young I played baseball,” he says.

Knee injuries

TWEAKING the pique polo shirt

Twelve years ago, after a knee surgery he needed after injury suffered while playing basketball, Rosales went to the beach for his leg therapy. He now regrets not being conscientious enough to finish his therapy—he ended up compensating for an injured knee muscle with other muscles and suffering from more injuries.

With the help of orthopedic surgeon George Canlas (coincidentally, a surfer), Rosales got back in shape.

He took surfing lessons under a Japanese named Hiroshi Yokohama and seasoned surfers from La Union. Every month, he checks out the swells and the low-pressure areas and goes to Pagudpud, Ilocos Norte; Zambales; Baler, Aurora; or La Union.

Although he’s been to major surf spots in Australia, Indonesia, Hawaii and San Diego, the Philippines is still the best, for him. “Friendly people, warm water. You don’t have to wear wet suits. It has the cleanest beaches,” says Rosales.

“This is my life outside of show biz. The waves are really good, especially in Pagudpud. I wish they wouldn’t destroy that part of the country. Sometimes development is the enemy of nature.”

The 33-year-old actor describes his surfboard as “old school,” like the 10-ft boards popular in the ’70s. He favors boards with single fins.

“Surfing can be an aggressive sport,” he says. According to two surfing studies published by “The Journal of Strength and Conditioning Research,” it takes enormous amounts of cardiovascular and muscular strength to paddle the waves, hang on to the surf board waiting for the swell, catching the wave, and recovering from the ride. In the end, the studies indicate that one has to pump iron in the gym before climbing on a surfboard.

Helping society

COLLEZIONE’S patriotism is wellknown, what its flag colors. Rosales matches that reputation with his advocacies.

To Rosales, however, the attractions of surfing are the carefree and laid-back vibe, the ineffable oneness with the ocean—and the fat-free body. Check out their blog and you’ll see washboard abs of Rosales and his colleagues.

“It changed my life,” he declares. “It affects my schedule and dictates my way of living—clothes, food, vehicles. We become more concerned about the environment. Our playground is the beach. If it gets destroyed, then no more. We are obliged to take care of it. In Manila, you don’t see the other side of life—being with the locals who enjoy life without much technology. You get a different viewpoint. It has simplified my life.”

Every time Rosales comes home from the beach, he is bombarded by the billboards, the traffic and urban decay. “In the provinces, you don’t inhale pollution. You don’t want that in Manila. We surfers try to bring what we learn from provinces to Manila. If only we can promote bicycles, we could have cleaner air. If we can help prevent floods, we will.”

During the great floods of Ondoy in 2009, Rosales and his friends climbed their surfboards and distributed food. Last August, when the metropolis was inundated again, Rosales was in Australia. The most he could do was facilitate. “People would tweet, ‘We have no food.’ ‘Hey Jericho, we need help.’ I would retweet so that my followers would know and help.”

He and his best friend, architect Giancarlo “Buji” Libarnes, formed Coast Thru Life (CTL), an initiative to help society using the sport.

“We go around different surf spots, bring our ’60s laid-back vibe, and help kids,” he says. They launched their group in a surf event that drew professional surfers, and held surf clinics.

CTL partnered with surfers from Malibu who brought Waves for Water, an international initiative which distributes filters to make water potable in public schools and communities.

“We filter, they drink it,” says Rosales. “Our idea was to do something for the communities where we surf.” His vision is to be in a program involving children.

Rosales also has a water-related advocacy—Hope in a Bottle organized by the Friends of Hope, which aims to build more classrooms for public schools. Rosales recalled that he himself went to six public schools in elementary and in high school.

“I was a personal driver, pizza boy, I got an offer to join Mr. Pogi contest,” he recalls. That led him to acting, music and directing; eventually, he plans to establish a production company.

Brand ambassador

The  attributes of fashion, patriotism and artistry are what Rosales shares with sporty brand Collezione C2.

In the past three years, Rosales chose not to endorse any apparel brand so he could enjoy his own fashion style—which is basically clothes that breathe.

He adds, “I wanted to show people the sports side of me. I stayed focus on being healthy and strong.”

At the press launch of Rosales as the brand ambassador, he wears an updated version of the classic striped shirt, which is emboldened by the various strong colors and widths.

Collezione C2’s head honcho Jose Enrique Qua waxes proud that it is a true-blue Filipino brand whose apparel is on par with Lacoste and Ralph Lauren because of the strong design, quality of materials and workmanship.

“We want to capture the imagination of the youth by being relevant to today’s generation. We want to celebrate the best of the Filipino with our new collection, to be launched on Oct. 16 at the Rockwell Tent. It will include such icons as the maya bird, the Makati skyline and the carabao that are interpreted in a novel way,” says Qua.

“Collezione C2 is stylish and nationalistic, which injects excitement to the brand,” says Rosales.

Before you start swooning, Rosales maintains that apart from choice of clothing, surfing has also influenced his romances. He taught his girlfriend, Kim Jones, a TV host who is part Filipina, British and Chinese, how to hit the big waves.

“Surfing has changed everything. It’s going to be difficult if I’m out on the water all day and my girlfriend stays in the room doing nothing. I injected the surf bug in her. It helps that both of you like the same thing.”


Follow Us


Follow us on Facebook Follow on Twitter Follow on Twitter


Recent Stories:

Complete stories on our Digital Edition newsstand for tablets, netbooks and mobile phones; 14-issue free trial. About to step out? Get breaking alerts on your mobile.phone. Text ON INQ BREAKING to 4467, for Globe, Smart and Sun subscribers in the Philippines.

Tags: Celebrities , Charity , Environment , Jericho Rosales , Lifestyle , society , surfing

  • peach black

    anu nangyari echo? hambaduy ng porma mo. parang Jovit Baldovino lang na makulay lol

  • andresa igbac

     ”I got an offer to join Mr. Pogi contest”…hmmm…curious ako sa statement na yan ha. so eat bulaga offers guys to join the contest, and maybe with a promise they will win? or maybe he’s referring to a talent scout. hmm…sana nilinaw nya statement. saka bat need pa nya sabihing “got an offer”? parang tuloy he wants to say it’s beneath me to join that contest but i joined anyway cuz i was offered. me and my wild curious imagination :)



Copyright © 2014, .
To subscribe to the Philippine Daily Inquirer newspaper in the Philippines, call +63 2 896-6000 for Metro Manila and Metro Cebu or email your subscription request here.
Factual errors? Contact the Philippine Daily Inquirer's day desk. Believe this article violates journalistic ethics? Contact the Inquirer's Reader's Advocate. Or write The Readers' Advocate:
c/o Philippine Daily Inquirer Chino Roces Avenue corner Yague and Mascardo Streets, Makati City, Metro Manila, Philippines Or fax nos. +63 2 8974793 to 94
Advertisement
  1. How to enjoy Buntod
  2. Kim Atienza: At home with art and design
  3. Life lessons I want to teach my son
  4. No tourist draw, Malang the croc will remain wild
  5. ‘Wild West’ Masbate’s pristine marine gems
  6. The best flavors of summer in one bite, and more
  7. How Zsa Zsa Padilla found Conrad Onglao; Sharon Cuneta played Cupid
  8. Homemade yogurt, bread blended with pizza, even ramen
  9. What has happened to Barrio Fiesta and Singing Cooks & Waiters?
  10. Haneda International Airport: A destination on its own
  1. How Zsa Zsa Padilla found Conrad Onglao; Sharon Cuneta played Cupid
  2. Are your favorite malls open this Holy Week break?
  3. Historic Fort Bonifacio tunnel converted into a septic tank
  4. ‘Labahita a la bacalao’
  5. Miss America: Don’t suspend teen over prom invite
  6. How Margie Moran-Floirendo keeps her dancer’s body
  7. This is not just a farm
  8. President Quezon was born here–and so was Philippine surfing
  9. Levine designs womenswear with help from fiancee
  10. Clams and garlic, softshell crab risotto–not your usual seafood fare for Holy Week
  1. How Zsa Zsa Padilla found Conrad Onglao; Sharon Cuneta played Cupid
  2. Mary Jean Lastimosa is new Miss Universe Philippines
  3. Did Angara ruin Pia Wurtzbach’s chances at Bb. Pilipinas?
  4. Dominique–Gretchen and Tonyboy Cojuangco’s daughter–now an endorser
  5. Vinegar test helpful vs cervical cancer
  6. From Jeannie to mom of suicide victim
  7. San Vicente beaches hidden but not for long
  8. Borgy and Georgina are back; others are off–again
  9. Why is the lifestyle set now afraid to wear jewelry–before Kim Henares?
  10. Sen. Angara: I thought Pia Wurtzbach gave a good answer

News

  • 4 Etihad passengers not yet located
  • DAR to complete installation of Luisita land reform beneficiaries in May
  • Ex-COA chief and co-accused in Arroyo plunder case nabbed
  • Kris Aquino’s ex- close in security named new Air Force chief
  • The ‘link diagram’ that killed ex-Bataan police officer
  • Sports

  • NLEX holds off Jumbo Plastic for a playoff berth
  • Pacquiao can dodge tax issues
  • F1 boss Bernie Ecclestone rejects bribery charges
  • Big Chill freezes Cafe France to arrest skid
  • Pacquiao has to go through PBA Rookie draft
  • Lifestyle

  • Summer Mayhem: The ultimate beach experience
  • A haven for steak lovers
  • Gongs and southern dances star in a workshop at San Francisco Bayanihan Center
  • This woman ate what?
  • Photos explore dynamics of youths’ sexual identity
  • Entertainment

  • Smithsonian wants photos, videos for ‘Day in the Life of Asian Pacific Americans’
  • What Garcia Marquez left behind
  • Has Ai Ai fallen deeply with ‘sireno?’
  • Sony developing live-action Barbie comedy
  • California court won’t review Jackson doctor case
  • Business

  • Metro Pacific acquires stake in Victorias
  • How ‘one percent’ economic elite was uncovered
  • Facebook profits triple as mobile soars
  • Insular Honors Sales Performers at Testimonial Rites
  • Apple increases stock buyback, will split stock
  • Technology

  • Vatican announces hashtag for April 27 canonizations
  • Enrile in Masters of the Universe, Lord of the Rings?
  • Top Traits of Digital Marketers
  • No truth to viral no-visa ‘chronicles’
  • ‘Unlimited’ Internet promos not really limitless; lawmakers call for probe
  • Opinion

  • Editorial cartoon, April 24, 2014
  • Talking to Janet
  • Respite
  • Bucket list
  • JPII in 1981: walking a tightrope
  • Global Nation

  • Tiff with HK over Luneta hostage fiasco finally over
  • DOLE sees more Filipinos hired by South Koreans
  • Filipinos second-shortest in Southeast Asia
  • Obama to visit Filipino soldiers in Fort Bonifacio
  • Fil-Am youth conferences unite under one theme
    Marketplace