Island Records Philippines believes in the importance of music in bringing back the best moments of our youth like the shared energy at a school concert.
With a new initiative called Social U, Island Records Philippines strives to bring this moment back through a series of virtual concerts across four universities.
The event aims to break out of the two-dimensional screen through virtual campus tours.
The two-hour concerts will be happening inside a virtual campus where every student of the respective school is invited. The tour will host different brand games and activities that students can enjoy and will feature OPM artists and other homegrown acts.
The virtual school tour also aims to be an avenue for getting to know one another and creating strong peer relationships among students.
In cooperation with youth organization We the Youth Vote, the initiative also aims to be a stage that highlights the value of everyone’s right to vote, especially with the nearing deadline for voter registration. The partnership aims to educate students about their suffrage and the role of every Filipino youth in the upcoming elections.
Social U’s virtual school tour runs in Far Eastern University (FEU), De La Salle University (DLSU), Polytechnic University of the Philippines (PUP) and University of the East (UE).
Autotelic, Zack Tabudlo, Leanne and Naara, Over October, Dia Mate and Elise Huang performed at FEU on Aug. 27. FEU’s very own IABF Powerband, runner-up of Sayawit 2020’s Battle of the Bands, also took the stage.
Yesterday, the DLSU leg of the tour featured Cheats, Juan Karlos, Zack Tabudlo, Fern, Elise Huang and Dia Mate.
On Sept. 25, Social U goes to PUP with headliners Allison Shore, Juan Karlos, Zack Tabudlo, Over October, One Click Straight and Scye.
The last leg, at UE on Sept. 27, will have Arthur Nery, Juan Karlos, Zack Tabudlo, Fern, One Click Straight and Autotelic.