Moms are responsible for instilling a beauty philosophy in their girls. As such, most mothers naturally become their daughters’ original beauty stylists—they influence their daughters’ style, beauty outlook, and what products they actually use.

To thank them for this legacy of beauty, Pond’s devotes the month of May to mothers. For generations, it has been a part of Pond’s mission to help Filipinas, mothers and daughters alike, become more beautiful and radiant. This month, Pond’s joins daughters in honoring mothers with the gift of timeless beauty and encourages moms to “Stay Young, Mom!”

Zero in on these loving mother-daughter pairs:

Apples Aberin with mother Ophie and daughter Sam

Apples Aberin, with her effortless style; her mom Ophie, with her quiet sophistication; and her daughter Sam, with her fresh vibrance—they’re proof that beauty does indeed run in the family.

“My mom is very low maintenance,” says Apples, a PR maven and self-confessed beauty junkie.

The soft-spoken and radiantly youthful Ophie’s uncomplicated beauty regimen  includes only beauty soap, water and Pond’s. Using Pond’s is a habit she also got from her own mother, who was already using it in the ’50s. “I like to keep things simple,” says Ophie.

Sam, the pretty model-TV host and Apples’ daughter, in turn, swears by her mom and lola’s beauty advice. “We’re all very similar,” she says. “They’re very classic, and I try to be that way, too. Keep it fresh, clean and simple.”

Laureen Uy with mother Nette

Top blogger of breakmystyle.com and budding actress Laureen Uy also has a lovely relationship with her mother Nette. Laureen is proud to say she inherited one of the best assets of her mom. “I’m happy I have my mom’s skin,” she says. “Their genes are great. They really have soft, smooth skin,” she proudly adds. Nette is radiant, glowing, and looks way younger than her years. This mother-daughter pair has enviable youthful skin that’s supple and clear.

For Nette, beauty begins with the right outlook: “Beauty lies within. Eat the right food and stay happy, then you will glow.”  In fact, Nette swears that her youthful radiance can also be attributed to her 30-year loyalty to using Pond’s, a beauty habit she also got from her own mother. “I have been using it since I was 20 years old,” Nette claims.

While good looks may run in the family and regimens and philosophies are passed on from one generation of women to the next, it is their endearing relationships that keep things even more beautiful.