When homegrown cosmetics brand Happy Skin asked who fans wanted to see them collaborate with after their successful Disney partnership, there was a resounding answer: Sanrio.
Sanrio, the Japanese company where Hello Kitty belongs, partnered with Italian winery Torti Wines to distill an impeccable range of Hello Kitty-themed liquor.
Hello Kitty is not a cat, the company behind Japan’s global icon of cute insisted on Thursday, despite an uproar from Internet users who spluttered: “But she’s got whiskers!”
When Supertyphoon “Yolanda” struck the country early last month, Gift Gate Inc.’s Virgie Ramos received a phone call from her longtime friend Kunihiko Tsuji, chief operating officer and senior executive vice president of Sanrio Co. Ltd.