![Some cosmetics including skin care and so-called "bihaku" products, based on the Japanese characters for "beauty" and "white," are sold at a drugstore in Tokyo Thursday, July 2, 2020. In the wake of mass protests against racial injustice in the U.S., these corporations are re-branding their skin lightening products in Africa, Asia and the Middle East, but for generations of women raised on their messaging, the new marketing is unlikely to reverse deeply rooted prejudices around “colorism”, the idea that fair skin is better than dark skin. (AP Photo/Eugene Hoshiko) WHITENING](https://lifestyle.inquirer.net/files/2020/07/AP20185313672820-300x200.jpg)
‘Whitening’ creams undergo a makeover but colorism persists
DUBAI, United Arab Emirates (AP) — The world’s biggest cosmetics companies have been selling a fairy tale that often goes something like this: If your husband’s lost interest in you,
DUBAI, United Arab Emirates (AP) — The world’s biggest cosmetics companies have been selling a fairy tale that often goes something like this: If your husband’s lost interest in you,
Africa is experiencing a “massive trend of increased use (of skin bleaching), particularly in teenagers and young adults,” said Lester Davids, a physiology professor at the University of Pretoria in South Africa.
Every two seconds, a bar of Kojiesan skin-lightening soap flies off the shelf in a market obsessed with fairer skin.
French beauty and fragrance brand L’Occitane is widely acknowledged as a pioneer of premium skincare, including complexion-brightening products. The brand’s newest line, the Reine Blanche collection, addresses the increasing demand for such products.
In the aftermath of Supertyphoon “Yolanda,” it didn’t feel right to write about beauty products as the money could better serve the suffering people in the Visayas.
When they were first launched in the market, blemish balms (aka BB base) were touted for their skin restorative properties. For a while, however, I thought they were only a passing fad in the country. Why?
With 85 percent of Filipinos coveting fairer complexion, skin-whitening creams alone, in principle, can keep the local beauty industry afloat.
Illegal injections of a cancer-treating chemical pose a risk of death to legions of Filipinos who use them to try to whiten their skin, health authorities warned Tuesday.
The latest in global fashion, beauty, and culture through a contemporary Filipino perspective.
COPYRIGHT © LIFESTYLE INQUIRER 2022